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The American Cotton Association'S Consumer Love For Cotton Products Is Still Enduring.

2013/5/13 19:12:00 43

ConsumerConsumer ClothingClothing Consumption

< p > recently, the American International Cotton Association held a roundtable meeting with the relevant media of "a" target= "_blank" href= "//m.pmae.cn/" > textile "/a" and cotton industry in Beijing, and exchanged the influence of economic trend and consumer desire on the textile consumer market.

The survey shows that consumers' love for cotton products is still lasting.

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< p > for the recent economic trend in the United States and its impact on textile consumption, Mao Kailin, director of the international cotton association of China, believes that although the speed is very slow, the US economy is still gradually recovering, and consumption of all kinds, including textile a target= "_blank" href= "//m.pmae.cn/" and "clothing /a", is slowly recovering.

As consumers still prefer cotton products, the industry has confidence in the further recovery of the future consumer market.

< /p >


Similarly, Chinese consumers also have a strong preference for cotton products. P

According to the latest Cotton Corp lifestyle survey, 56% of Chinese respondents believe that many cotton clothes are replaced by other fibers, and they are not satisfied with it.

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< p > fiber composition of textile and clothing has always been one of the important factors for Chinese consumers to consider when buying. 77% (compared with last year, this proportion has significantly improved) consumers believe that good quality clothing is made of natural fibers.

The most popular cotton products include jeans, T-Shirts, socks, underwear, Casual Shirts, pajamas, formal shirts and sportswear.

The importance of clothing fiber composition is due to consumers' attention to some changes in the retail apparel market.

Many consumers say they do not like cotton fabrics to be replaced by other fibers in the main clothing category.

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Consumers with less than P > 44% indicated that they were willing to pay higher purchase prices for better quality clothing.

It is reported that in order to better publicize the natural and sustainable characteristics of cotton products, the American International Cotton Association will also plan to continue marketing activities in Beijing, Hangzhou, Chengdu and Hongkong this year. Meanwhile, the second micro films to promote cotton production have also been released.

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< p > supply and demand in the US cotton market, since the beginning of the new cotton planting in the United States, the actual planting area and the value of the previous forecast have changed, so the USDA routinely revises and updates the forecast value.

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< p > according to the latest statistics of the US Department of agriculture in April, the cotton planting area in 2013~2014 has been increased than before.

The reason is that the price of corn has declined since the beginning of this year. Cotton has a price advantage over corn and other agricultural products, which directly affects farmers' choice of crop varieties in the new season.

Therefore, corn planting has been reduced, and cotton planting area is expected to be higher than before.

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< p > China is the most important export market for us cotton. In 2012, China accounted for 41% of the US cotton export market, while over half of America's high-quality super long velvet cotton was exported to China.

The US Department of agriculture predicts that US cotton output will be close to 3 million 800 thousand tons this year, of which exports will be about 2 million 800 thousand tons.

< /p >


< p > it is reported that in June this year, the international cotton association of the United States will organize a delegation of Chinese textile enterprises to visit the US cotton industrial chain to visit the United States, so that enterprises can better understand the market operation of the US cotton industry and provide information for the purchase of the most suitable cotton.

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