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How Do Yarn Enterprises Achieve Differentiation?

2013/7/16 21:15:00 54

Yarn IndustryYarn IndustryYarn MarketTextile Fabrics

There are many fabric enterprises at the scene to show the intention of cooperation. Reporters interviewed Chen Qisheng on the spot to explore. Yarn enterprise How to achieve differentiation.


TAweekly: please briefly introduce the situation of the enterprise.


Chen Qisheng: Shandong Lian run Mstar Technology Ltd was established in 2011 and formally commissioned in 2012. It is a high-tech company that integrates research and development, production and sales of new materials. Spin Enterprise. The company has mature production processes for Xinjiang fine staple cotton, long staple cotton, American cotton, Pima cotton, Tencel A100, G100; all kinds of modle; all kinds of viscose fiber; bamboo fiber; milk fiber, soybean fiber, moisture absorption and sweat perspiration fiber, bingba fiber, heating fiber, nylon fiber and cashmere and other new differential fiber production technology, which can realize pure spinning and multi component blending.


TAweekly:2012 textile situation is not clear, how do you view the current market?


Chen Qisheng: Yes. Although the yarn production capacity tends to be saturated, I think there is no problem in the textile industry. The key is to find the location of the enterprise. The company started the design of the project in 2011, and determined the location of the product and the selection of the equipment. At that time, the position of the company was to make high-quality, differentiated and functional new textile materials Siro compact spinning. We are very optimistic about this market.


TAweekly: what are the characteristics of Siro compact spinning?


Chen Qisheng: Siro compact spinning Combined with the advantages of siro spinning and compact spinning, it represents the most advanced technology of yarn.


Siro spinning reflects the effect of strands and increases. Clothes & Accessories The finishing process of compact spinning to the fiber in the spinning area greatly optimized the yarn level and reduced the hairiness above 70% to more than 3mm. The yarn strength increased by 10%, which is close to the strength of the ring strands.


It is advantageous to the production of the next process, cancelling the singeing process, reducing the sizing agent, increasing the speed and efficiency of the loom, and improving the knitted fabric's performance: anti pilling and sphericity greatly improved, the surface is smooth, the color is bright, and the dyeing penetrability is good.


The product quality of the company has reached the 5% level of the new Worster communique in 2007. Compared with the conventional ring spinning, the Siro compact spinning line of the company has increased the yarn strength by 15%, and the hairiness of 3mm is reduced by 70%. It can meet the needs of all kinds of high quality yarn of high-end textile customers worldwide, and has broad market prospects.


TAweekly: how does the company maintain differentiated competitiveness?


Chen Qisheng: the company selects advanced equipment, adopts mature technology and has strong management technology team, mainly produces high-grade, green, healthy, environmental protection, functional, new materials of all kinds of differentiated combed yarn. The company has the leading international spinning equipment including the German Te Luth Le (Trutzschler) blowing carding unit, the Swiss Li Da (Rieter) comber, the Li Da self levelling drawing frame, the India (Lakshmi) spinning long car, the Italy Savio (Savio) pallet automatic winding machine, the Swiss Lova (Luwa) automatic control air conditioning system, the Swiss Ulster (Uster) detection system and other domestic and foreign equipment total of 300 sets.


The selection of equipment embodies the characteristics of advanced nature, stability, energy saving and high automation. The company now has more than ten million spindles, all equipped with Siro spinning and compact spinning device. It can produce all kinds of 10-120S yarn, with an annual output of fifteen thousand tons.


In addition, the company's management staff have more than 20 years. Textile enterprises Advanced management experience. A skilled, loyal and stable workforce, with an average education level of above. We should give full play to the advantage of Shandong's high-quality spinning base and the reserve power of joint research institutes. There is no excuse for execution, immediate action, right time.


TAweekly: what are the initiatives of the company in serving customers?


Chen Qisheng: our service is just one word, fast. In order to provide quality services, we have established advanced forecasting, directional development and proper storage. According to the fashion elements and fiber technology development, the company reserves more than 20 series, more than 100 varieties of new fiber materials, can quickly provide customers need yarn. On the product development cycle, the general varieties will be completed in a week, and the special requirements will be completed in 2-3 days. The emergency varieties will be completed within 24 hours to ensure customer satisfaction.


We adopt the technology marketing mode, which is a new mode of comprehensive consumer system solution that solves the problems of pre-sale, sale and after-sale service by technology. Accurately grasp the pulse of the market, technology to serve the needs. Speed and quality can be effectively guaranteed. Through one-stop service, products, technologies and services can be effectively integrated into one.


In order to meet the needs of market differentiation and small batch, we have set up a separate product research and development trial line, and another experienced worker. The team of textile engineering has been doing 24 hours of continuous operation and quick response.


TAweekly: what progress has the company made? What urgent problems need to be solved?


Chen Qisheng: the company is "national textile new material". Yarn products Development base ", with Tianjin University of Technology to build" new fiber research and application "Research Institute, with provincial-level enterprise technology center. In line with the concept of "doing new, doing special and doing fine", we are still committed to the development of high grade and high added value differentiated yarn products.


In addition, the new company needs to train the employees at the grass-roots level. In addition, the market is changing, and the company needs to exercise its ability to cope with the market situation.

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