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Fan Kai Pin And "Good Voice In China" Marriage

2013/9/22 16:57:00 174

FansGood VoiceClothing BrandClothing Sales.

< p > at present, the Wang Feng camp's popular Raven voice "girl Bixia" has designed a crow's rock T-shirt for everyone, and Sherry's "little red cap" Wang Tuo has designed a battle robe for Mei Famliy. It is understood that the first batch of related cooperation funds < a target= "_blank" href= "http://m.pmae.cn/" > clothing < /a > includes T-shirts, canvas, a target= "_blank" href= "http://m.pmae.cn/" > shoes "less", "casual shirts", "sweater" and so on, all the prices are around 100 yuan, and now it has been pre sold in the fan's official website. < /p >
< p > fan invited the stars such as Bixia and Wang Tuo to participate in the < a href= "http:// m.pmae.cn/news/index_c.asp > > dress design < /a >, aiming to improve the fashion degree with the new star effect. After the famous student Wu Mo Chou was famous, she also crossed the border in the fashion field, and launched the joint Momo style series with the British a target= "_blank" href= "http://m.pmae.cn/", the designer /a brand Belle Sauvage. After the second period of good voice, the next "Wu Mochou" effect may be reproduced here in Bixia. < /p >
< p > in addition, the guest series of products is also designed around the good voice of China's "I WANT YOU" and rock and roll gestures, reproducing young people's passion for music in the program, fully displaying the charm of rock and roll. The person in charge of fan Ke Cheng said that he hopes to pass the music dream through the carrier of clothing, and at the same time, using the advantages of fans in clothing production, supply chain and other aspects to help good voices do the peripheral cultural derivatives. < /p >
< p > van gentry said that "China's good voice" is the most popular program at present. It is popular among young people. The spirit of independence, bravery and dream embodied by the program coincides with the Internet spirit advocated by everyone. We hope to express the enthusiasm and courageous courage of young people through this kind of language free way without borders. Through the Internet platform to more young people to convey music charm, around music to create more fashion elements. < /p >
< p > as a popular TV program in China, "China's good voice" has set up a stage for young people to express themselves and realize their music dreams, which has aroused strong resonance in the new generation of ethnic groups. < /p >
< p > dream strong voice Culture Communication Co., Ltd. expressed the hope that the "good voice of China" can be built into a household cultural brand, which can support the mature brand industry chain like Disney, Hello Kitty and jubilant. Van Hsin pin has sufficient quality resources in clothing, < a target= "_blank" href= "http://m.pmae.cn/" > shoes and hats < /a >, the supply chain reflects speed, and the understanding of cultural brand is also very sufficient. It is hoped that through the cooperation of both sides, we can create a sound culture exclusive brand together. < /p >
< p > > a href= "http://m.pmae.cn/news/" > "fan Ke Cheng pin" /a, as the Internet born clothing brand, its brand concept of "people's fashion" has been popular among many people through Han Han Wang Luodan's "everything object", Huang Xiaoming's "hold on to the body", and "go forward without fear" and "positive energy". It's a way of encouraging young people to be loyal to their hearts, express themselves bravely and pursue their own values. < /p >
"P >" all customers "said, this is consistent with the spirit of" China's good voice "platform through the spirit of music, and the Internet clothing brand advantage of everyone can spread and ferment the sound charm of music two times. Based on this, it is easy for both sides to reach a consensus on cooperation. < /p >
< p > music is not an old theme. Clothing, as a vehicle that can fully display its individuality, has always been closely related to music. Clothing brands focus on the theme of music, and it is also an excellent way to maintain relations with consumers. CONVERSE, UNIQLO, H&M and other young people as the main camp of the "a href=" //m.pmae.cn "clothing brand < /a", all over the years in the music theme work hard, with the help of musicians effect to gather popularity. < /p >
Under the music tide, in recent years, P has made many connections with music, and has made many designs on the theme of music and VT on the star products, attracting young users who love music nowadays. It is worth noting that in the summer of 2013, customers completed joint development cooperation with universal music, which was designed around the classic images of musicians or bands, and recommended international music superstars to Chinese fans and fashion lovers. In the "VANCL LOVE ROCK rock and roll summer party" held by universal guest, universal music also invited the Freestyle MC Prince tigers, the new generation of musicians Xia Yan and the women punks on the box band, dressed in the costumes of the universal guest and the global music, divided into the Eminem of singing, the Guns N "Roses" band and the classic music of Lady Lady, so that more than 500 fans of the scene were crazy. < /p >
< p > and the cooperation between fan and the popular music show "good voice in China", the outside commentators believe that it is a win-win brand cooperation, which helps everyone to strengthen brand viscosity. See brand observation, retail brand observation commentator Lin Yifan pointed out that in the "good voice" built on this industrial chain, its commercial value is fully excavated by different types of merchants, unlike the exclusive right of name of JDB, the exclusive live webcast of Sohu videos, and the right to broadcast the hundred antelope. Everyone made some other attempts and breakthroughs in combination with their own clothing brand characteristics. Based on the consistency between the two brands, and the skillful operation of customers, the effect of the combination of music theme and < a href= "http://m.pmae.cn" > Fashion Culture < /a > will be magnified. < /p >
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