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The International Wool And Cashmere Market Opens The Way For Gold Rush.

2013/10/16 13:18:00 24

IndiaKyrgyzstanWool

< p > despite the overall demand for livestock products worldwide, the growth of cotton and other artificial fibers has made a great impact on the production of less than a href= "http://m.pmae.cn" > wool > /a > cashmere. Small wool cashmere producers are also in a predicament: they are faced with the double competition pressure from large wool cashmere producers and other fiber producers, giving useful experience to manufacturers who want to get a share in today's wool cashmere market. < /p >
< p > < strong > find the marketing road for endangered India Deccan sheep < /strong > /p >
< p > in the rugged arid India Deccan Plateau, there is a native dry sheep, they are short and strong, but the meat is not tasty. Therefore, when the demand for mutton increased rapidly, the sheep production system of the Deccan Plateau began to change. On the one hand, the government tried to promote the value of mutton, while neglecting the varieties of wool. On the other hand, the India police and army no longer provided the wool blanket for local officers and soldiers. Therefore, two factors led to < a target= "_blank" href= "http://m.pmae.cn/" > textile < /a > women workers lost their chance to make a living, market demand for wool also plummeted, the number of decking sheep began to decline, and was in an endangered state. < /p >
Less than P. However, compared with other wool worthless varieties, the dry goat has high value wool, which is discovered by SAS, a non-governmental organization in India. After half a year's research, including the establishment of a laboratory for experiments on the characteristics of dry goat wool and the experience of organizing organizations in northern India, SAS launched a pilot project to help local women produce and sell wool products from dried sheep. Although these women are already quite mature in the production of wool products, SAS has made efforts in the following respects in order to expand the market: < /p >
< p > first, manage the female workers in groups. The project divides the women in 8 villages into 16 groups, 20 in each group. Each group has to elect a management committee to manage and organize activities. Women workers can get together to work together or work at home, so they have great flexibility in their work style and time. An ordinary woman worker can finish the production of a woolen bag a day. < /p >
< p > secondly, grading wool. The greatest attraction of dry wool is derived from its natural colors. Therefore, sorting out the raw materials of wool is meant to divide them into seven groups according to 7 different colors. The project has trained women workers in the classification of wool so that they can master this skill. < /p >
< p > again, develop and design new products. The dried sheep's wool is relatively rough, so it is not suitable for making woollen clothes, but it is the ideal raw material for making household goods and wool bags. Because of the high cost and the saturation of the market, the designer thinks that it can give play to its rough and fire-resistant properties, abandon the production of wool blanket, and enter the market for household goods and even building materials. As a result, the annual output of wool is enough to open up new markets, thus greatly improving the output of wool products. < /p >
< p > finally, the introduction of new production technology and the development of new marketing channels. For example, the project introduced the improved spinning wheel driven by pedal to spin wool into yarn, and concentrated training for female workers. After training, the spinning volume of female workers increased from 200~250 grams per day to 300~500 grams. In addition, the project has set up a company responsible for marketing: not only selling wool products to India's domestic retailers, but also exporting to overseas markets (such as Europe, Japan and the United States); promoting products through the Internet; and building a brand of wool products certified by authoritative system. < /p >
< p > through this example, we find that if we want to get gold in the wool cashmere market, we can start from the following aspects: < /p >
< p > first, conduct extensive research to identify and make use of the characteristics of raw materials. < /p >
< p > in this project, the leader first identified the unique characteristics of the sheep by experimental analysis, then investigated the participants in the wool market such as suppliers and consumers, then focused on product design and development, and finally created a series of competitive wool products. < /p >
< p > Second, further improving the comprehensive ability based on the existing technology and organizational capabilities. The R & D of wool products needs to make full use of the existing technology and organizational capabilities. The project has established self-help Alliance on the basis of women workers' grouping, and the operation and organization work of the existing herdsmen relationship network and family circle has not been difficult. < /p >
< p > Third, making full use of existing relations to make profits for other stakeholders. The R & D of new products also needs to open up relationships with businessmen, producers, consumers, domestic and foreign investors, < a target= "_blank" href= "http://m.pmae.cn/" > designer "/a" and technical advisors. The project team recorded the process of dealing with stakeholders before, and the new product development process made full use of these records. < /p >
< p > Fourth, ensure that all stakeholders are loyal to the project plan. In this pilot project, the evaluation and development work has been done meticulously, so this project can be successfully copied. We should gradually foster the loyalty of stakeholders to the project plan, and ensure that the parties are fully involved in the project from the initial stage to the evaluation stage. < /p >
< p > < strong > save the endangered Pamirs plateau cashmere > /strong > /p >
"P > Central Asia Pamirs plateau is cold and economically backward, but produces high quality cashmere, a very high-quality fiber. In Kyrgyzstan < /p >
In the south of P, there is a jaidari goat with the highest cashmere quality in the world. With the increasing number of crossbred goats in Kyrgyzstan, jaidari goat is in danger. In order to revive the cashmere industry in Kyrgyzstan, in the absence of support from the government and various agencies, the Odessa Centre company and the Kyrgyzstan cashmere Producers Association jointly launched a project aimed at developing the market for the cashmere produced by poor villagers. They have made great efforts in the following aspects: < /p >
< p > first, the characteristics of cashmere in remote areas were studied. It is found that the quality of cashmere is excellent in remote areas; some animals have high quality < /p >.
< p > quality cashmere; there are white or cream cashmere fibers in the remote areas, which are easy to be dyed. < /p >
< p > Second, training high quality fiber production for herdsmen. The project organized 6 seminars in 5 districts. The 113 participants included < /p >.
< p > rural organizations, agricultural officers and rural cashmere traders. The training includes how to identify cashmere goats, comb wool and fiber into < /p >.
< p > classification, volume sales and international standards. The trainers not only told the livestock producers that their cashmere did not meet the international standards, but the Western < /p >
< p > buyers are unwilling to buy; suggestions on how to improve goat nutrition are made; and how to carve wool and classify cashmere is demonstrated. < /p >
Besides, P encourages participants to set up marketing organizations, sell cashmere products in bulk, and learn how to get veterinary treatment and produce feeds, and learn to classify and process cashmere. < /p >
< p > Third, promote the development of marketing chain with European buyers. The project team and Germany, Italy, Poland, the United Kingdom and Japan and other countries seek high < /p >.
The P quality cashmere company established a marketing chain to support villagers. High-end fashion companies in Italy, Japan and the United Kingdom still have strong demand for boutique cashmere, which are willing to pay high prices for producers of combed fibers. Laboratory tests conducted in 2008 assessed the quality of cashmere in Kyrgyzstan for the first time. These tests are important because the international cashmere processors will only show their interest in buying only when they see the results of the independent cashmere test. Once they know the location of quality and inferior cashmere, they will pay higher prices for quality cashmere. Thanks to the efforts of the project team, in June 2008, a large German buyer went to a remote mountain village in Kyrgyzstan and agreed to purchase fiber from rural organizations in 2009. In fact, the company has been buying cashmere from northern Kyrgyzstan since 2000, and several other buyers from Poland and the United Kingdom have set up purchase points here. The cashmere company of India, the United States and New Zealand also contacted Odessa Centre to discuss the purchase of cashmere from Kyrgyzstan. < /p >
< p > Fourth, promote cashmere marketing through various channels. First, establish cashmere collection points. Some villagers believe that cashmere can be stored centrally in a village and sold to large buyers in bulk. Secondly, we should train the breeder to select breeding stock. Only when they learn how to pick breeding stock can they enhance the value of cashmere production. We should teach them to avoid breeding rough male goats, avoid hybridization between fine goats and other sheep breeds, and kill goats with coarse cashmere, the least fiber production and the weakest reproductive ability; learn to distinguish goats who can produce fine cashmere: curly hair is superior to straight wool. Thirdly, efforts should be made to improve the market value of cashmere. 比如想方設(shè)法培養(yǎng)更好的品種;吉爾吉斯斯坦的羊絨生產(chǎn)需要捐贈者和私營部門進行投資,增加高品質(zhì)山羊的數(shù)量,幫助貧困地區(qū)的牧民和禽畜飼養(yǎng)人脫貧;即時告知生產(chǎn)商不同等級的羊絨價格,激勵他們改善羊群的整體品質(zhì);改善山羊和羊絨生產(chǎn)的延伸服務(wù),非政府組織和政府發(fā)展部門的員工都需要獲取準確的信息,這樣他們就能通過實際培訓(xùn)、在鄉(xiāng)村舉行演示和展覽等途徑向生產(chǎn)商提出建議;生產(chǎn)商和發(fā)展機構(gòu)可以經(jīng)常去羊絨生產(chǎn)和加工技術(shù)更發(fā)達的鄰國,向它們?nèi)∪〗?jīng);在各鄉(xiāng)村組織的支持下建立羊絨集散地,對羊絨進行成批營銷,有助于提高羊絨價格,鼓勵禽畜飼養(yǎng)人集體做決定;考慮到羊絨制品市場的需求量,若能通過培訓(xùn)讓鄉(xiāng)村女性掌握編織或紡紗的技能,全新地方產(chǎn)業(yè)將應(yīng)運而生,也將創(chuàng)造大量的就業(yè)機會。 < /p >
To sum up, when the endangered fine sheep breeds are confronted with marketing difficulties and the government has no time to attend to it, non-governmental organizations should take the initiative to play the role of Savior. Consciously organize local herdsmen to set up self-help marketing team, explore their respective advantages through extensive research, and create a huge marketing relationship network, so as to help poor herdsmen get rid of poverty and become rich, and open up the gold rush road for international wool a href= //m.pmae.cn/news/index_s.asp and cashmere market < /a > P. < /p >
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