< p > Chanel 2014 early autumn series "Metiers D" Art (advanced manual workshop) show was just held in Dallas, Texas, USA (Dallas).

It may be surprising that Karl Lagerfeld made such a choice, but Bruno Pavlovsky, President of fashion department of Chanel, tells us that Chanel has many unexpected resonance with Dallas.

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< p > "Karl Lagerfeld's choice of the theme of" a href= "//m.pmae.cn/news/index_c.asp" fashion show "/a comes from a city that inspires him and has a connection with the Chanel brand," Pavlovsky told the British magazine. "The city of Dallas has strong ties with MS Chanel, just like places like Shanghai, Moscow, London and Scotland.

These places represent part of Ms. Chanel.

The United States, especially Dallas, is an important page in our brand history. They are very famous in 50s to support Chanel's return to fashion. "

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"P > < a href=" //m.pmae.cn/pioneer/ "> Chanel < /a > after 15 years from the fashion world, the American media, instead of the British or French media, gave her the most positive affirmation of the return show in 1954.

And Neiman Marcus, based on Dallas, is one of her strongest supporters, Niemann.

In 1957, Niemann presented the award to Ms. Chanel in recognition of her outstanding contribution to the fashion industry.

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< p > "American media and department stores have discovered and appreciated the modernity of the Chanel ladies clothing series," Pavlovsky continues to explain. "Her comfortable a href=" //m.pmae.cn/news/index_c.asp "suite" /a "has been a great success there.

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< p > Chanel's "Metiers D" "Art (advanced handicraft workshop) show" is recognized as the luxury of fashion show.

Last season's early autumn show was held in Edinburgh, Scotland. In the early spring series in 2013, the models walked down the fountain maze in front of Palace of Versailles.

So what is the importance of such a large fashion show to the brand? < /p >

< p > "this is the way we turn our attention to an important market.

In this way, we give customers and the public another angle of brand experience, "Pavlovsky said." these shows give Chanel the opportunity to show its quality, creativity and exquisite brand goods and series, and enable us to add nutrients to the series and brand. "

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< p > although fashion media are expecting more and more Chanel shows, Pavlovsky never worries that their shows will not satisfy this expectation.

"Karl Lagerfeld, who has worked with us for 20 years," he said, "is the most solid foundation for brand confidence."

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< p > Dallas (Dallas), the third largest city in Texas, the ninth largest city in the United States.

It is the fourth largest city group in the United States. Dallas is listed as the third class of world-class cities by the globalization and world-class city research group and network of Loughborough University, that is, small world cities.

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< p > Dallas was founded in 1814 and formally established in 1856. The population of Dallas is about 1 million 240 thousand and the population of the urban agglomeration is over 6 million.

The pillars of the economy are oil industry, telecommunications, computer technology, banking and air pport.

Dallas is located in the interior of the United States and lacks water pportation lines. Its vigorous economic development comes from a strong oil and cotton industry.

In addition, Dallas is located on several railway lines and highways, and land pportation is very developed.

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