"P" Tianlun Tian outdoor held in Quanzhou headquarters Tianlun Tian battle 30 degrees north latitude ride across the United States 66 road expedition ceremony.

Tianlun polar expedition flower carving, Liang Lifang (running fish) set up China's first group 66 highway riding group and 3 other riding enthusiasts on behalf of Tianlun Tian to go to the United States today to fight for Highway 66.

Mr. Xu Zhiqiang, the chairman of the Tianlun Tian outdoor Bureau, presented the flag and delivered a speech to the Tianlun Tianqi cycling group. He hoped that the Tianlun Tian expedition team would continue to uphold the spirit of Tianlun Tian "challenging life, holding on to dreams and moving forward" to meet this challenge.

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< p > according to the introduction, in August 13, 2013, Mr. Xu Tengda, general manager of Tianlun Tian, announced the launching of the polar dream III, a campaign of 2014 degrees north latitude 30 degree brand.

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< p > activities include cycling cycling across the United States, sailing across the Atlantic, driving across the Sahara desert in Africa, climbing Mount Everest and crossing the Brahmaputra gorge on foot.

The whole activity includes all kinds of popular outdoor sports mode, which challenges more content and meets the needs of different outdoor hobby groups.

Its goal is to continue the polar dream, highlighting the brand spirit of "heaven and earth", and to continue to promote the development of China's outdoor sports with practical actions.

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< p > the ride across the United States Highway 66 is the first stop of the campaign for the 30 degree north latitude campaign. It condenses the expectation of "a href=" //m.pmae.cn/news/index_c.asp "Tianlun Tian /a".

Tianlun Tian will also start activities such as online and offline interaction to give back support. At the same time, the entire production will also be filmed and distributed to various platforms. It will share the freedom and dream of the US Highway 66 with the outdoor enthusiasts, and appreciate the characteristics and landscape of the 66 highway in the United States.

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< p > < < a href= "//m.pmae.cn/news/index_c.asp > Product Development < /a >, Tianlun Tian 2014" a href= "//m.pmae.cn/news/index_c.asp" > shoes and clothing new /a > R & D combines the brand activities of riding across the United States Highway 66, and applies the bionics to the products in a large amount, so that the products are more grounded.

In terms of product color, combined with the current trend, the color is more bold and fashionable, so that the function, fashion and comfort of products are perfectly integrated.

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< p > "this is the first group in China to challenge the Highway 66 in the United States in winter. At the time of the United States Highway 66, some places have reached more than 20 degrees Celsius, and 10 days to challenge the Highway 66 about 3900 km, which is quite challenging for the willpower of the players or the professionalism of the equipment."

The event leader Liang Lifang (running fish) said.

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< p > industry insiders say that Tianlun dream of III is a big brand plan, which is a large-scale brand project launched by Tianlun Tian to promote the development of its own brand 30 degrees north latitude.

This provides a good platform for the construction of Tian Lun Tian's brand system. It can form an effective interaction and communication with outdoor sports enthusiasts from all over the country, and contribute to the development of outdoor sports in China. This time, the smooth journey across the United States Highway 66 is just a fire in winter, igniting outdoor outdoor enthusiasts' passion.

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