< p > today is the Lantern Festival. These days, the sales volume of dumplings in supermarkets and Tangyuan brand stores has increased rapidly.

Reporter noted that, unlike in previous years, using their respective brands, this year, several local enterprises have appeared in the product packaging "Ningbo Tangyuan trade association" words < a href= "//m.pmae.cn" > trademark < /a >.

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< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201402/14/20140214091601_sj.JPG "/" < > > "

Zhou Dingyue, Secretary General of Ningbo Tangyuan trade association, said that since 2010, local enterprises have been making efforts to apply for trademark patents for "Ningbo Tangyuan". For various reasons, they have not been approved yet.

Recently, however, the trademark of the Ningbo Tangyuan trade association has been approved. Many local enterprises are willing to use uniform labels on the packaging so as to protect the brand of "Ningbo Tangyuan".

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< p > although Ningbo Tangyuan is famous, it has always been a good seller in the market except a href= "//m.pmae.cn/news/index_f.asp" > brand < /a >.

"There are new varieties and new flavors every year in the field brand, and the local soup dumplings in Ningbo are mainly traditional flavors, so there is a big difference in sales."

A supermarket salesperson told reporters that "three full", "Miss", "five Fung", "Youkang" are high market share brand.

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< p > for a long time, the golden lettered signboard of "Ningbo Tangyuan" has brought wealth to the foreign enterprises, which makes the local enterprises engaged in the production and sale of Tangyuan not taste very much.

To this end, all the strength of our city has also made many efforts to win the "Ningbo Tangyuan" trademark.

Because the application of "Ningbo Tangyuan" has been rejected, the relevant departments submitted a new trademark application in December 28, 2011 to apply for the "Ningbo Tangyuan trade association" trademark.

After 2 years of review, registration was successful in December 27th last year.

"At present, many well-known local enterprises such as" Three Snow "have begun to use this brand, hoping that they can continue to move forward on the road of brand protection through the strength of local enterprises.

Zhou Dingyue said.

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< p > in addition, the industry also told reporters that since May 1, 2014, the new a href= "//m.pmae.cn/news/index_q.asp" > trademark law < /a > will be formally implemented. Compared with some obscure treatment methods in the original law, the new law has revised opinions, which is a turning point for the trademark application of "Ningbo Tangyuan".

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