< p > the "2014 leather logo Convention and fashion summit" sponsored by < a href= "//m.pmae.cn/news/index_c.asp" > China Leather Association < /a > was held in Beijing.

At the meeting, Wang Yanhong, assistant chairman of the holy land group, as a guest, shared the achievements of the leather logo in 20 years with the participants.

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She said that in the past twenty years, only 43 "genuine leather logo" products have been formed from the beginning to produce 515 excellent brands of "genuine leather logo"; from the sole quality evaluation of leather products to the quality assurance of leather products covering leather shoes, leather garments, fur clothing, bags and children's shoes, from the emphasis on quality to the connotations of "integrity, environmental protection, quality and fashion"; from the first pilot implementation of the certification mark to the completion of 18 a href= "//m.pmae.cn/news/index_c.asp" > International Registration < /a >, the "real leather logo" has become the first strength of the leather industry pformation and upgrading, and has also become a bright card in the leather industry of China. < p

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< p > the real leather logo is a certification mark registered by the State Administration for Industry and commerce. Leather products with genuine leather labels have three characteristics: 1, the product is made of high quality leather; 2, the product is a well made medium and high grade product; 3, consumers buy leather products with leather labels, which can enjoy good after-sale service.

It is not a product that can not be labeled with "a href=" //m.pmae.cn/news/index_c.asp "/a".

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< p > China Leather Association will also conduct spot checks on the products of the leather label enterprises regularly. In the past 20 years, consistently adhering to this high demand and strict supervision attitude, it has not only promoted the development of a number of middle and high-end brands, but also promoted the industrial upgrading, and has also created a safe consumer environment for consumers.

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< p > China Leather Association has been recognized by the industry as the first level service and management organization of the industry. Wang Yan Hong hopes that the real leather logo can help enterprises develop the way of high-end brand and play its role in the fierce market competition in the future.

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< p > China Leather net reporter understands that as a supporting unit of the whole assembly and activities, the Holy Land Group has built up a platform for domestic and foreign enterprise fashion experts to exchange with each other and learn from each other.

Recently, the Holy Land Group set up a leather city of China in Poland. With its own strength, the Holy Land Group will create more opportunities for China's brand to go out with the China Leather Association.

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