At the press conference of Shanghai fashion week this season, Shanghai International clothing Clothes & Accessories The center announced that it will continue its strategic cooperative relationship with China Xintiandi, which indicates that Shanghai Xintiandi Pinghu park will continue to serve as the venue for the release of Shanghai fashion week in the next 3 years. Participating in this season's Shanghai fashion week. Designer In the brand, 10 designers have set up stores in Xintiandi fashion shopping center. Shanghai Xintiandi will always endeavour to help Shanghai fashion week to build a zero distance dialogue and exchange platform for Chinese and foreign designers, and further promote the development of China's original fashion industry.

With the enhancement of consumer dress and personal needs, more and more fashion designers with unique style and emphasis on design sense are gradually coming into the field of vision and increasingly concerned by the market. 在即將啟幕的2014秋冬上海時裝周上，出自原創(chuàng)獨(dú)立設(shè)計師之手的作品發(fā)布將占到總場次的半數(shù)以上，且其中大多數(shù)為本土設(shè)計師品牌，如JI CHENG x sheme(吉承)、QIUHAO(邱昊)、content目錄(廖曉玲)、underoath(吉吉)、THETHING(鄭一)、D&I(凌雅麗)、HáN Lù Lù(韓璐璐)、We COUTURE(王德泉、蔣佳)、Jade en plus 加是(唐佳)、UNMENTIONED(李凌)、ZIX-G (管子漩)等已在上海時裝周T臺上為人們所熟悉的設(shè)計師品牌;以及初登太平湖秀場的BANXIAOXUE(班曉雪)、Y-VISON HOMME(葉偉城)、Fanny‘s F.UR(Fanny Ng)、HUAgaofeng(化高峰)、JESS ZHAO(趙樺)、雲(yún)遊(李登廷)、FREAK BEAT(茅馨之)等;而來自西班牙的獨(dú)立設(shè)計師Celia Bernardo(品牌 CeliaB)以及專業(yè)模特出身的越南設(shè)計師裴明莊(品牌KELLYBUI)也選擇上海時裝周作為品牌新聲初啼的平臺，期待他們匠心獨(dú)運(yùn)的2014秋冬最新系列作品。

It is worth mentioning that this season Shanghai fashion week will also join hands with the independent designer's concept shop, which is also committed to promoting the original design of China. In April 13th, it launched the "pillar of the day" to create an independent designer's day to start the fashion week. At that time, Dong Liang will organize six shows of T works presenting the original creative sense of Chinese independent designers, including their cooperation designers, YIFANG WAN (Wan Yifang), YIRANTIAN (Guo Yi Ran Tian), Zhang Da (BOUNDLESS), SANKUANZ (Shangguan Zhe), and the concept show of "Sheng Jiang" in twenty-first Century's media intangible cultural heritage project.

Following the stunning appearance in April last year, the unique Chinese style international high-end brand admiration will once again take on the opening show of Shanghai fashion week this year. The conference still follows the orientation of "Swimsuit Dress" and boldly integrates into the 3D printing application technology, presenting a new look of swimsuit. EY (Entwine young), DECOSTER, kelkel, OASIS, WOO charm, AKCLUB, Martin for I-DOU, BLACKGATEONE, and Entwine, etc. have been released for many consecutive seasons in the fashion week. This season's new excellent brands also include women's clothing brand 3:00PM espresso, naivee, men's wear brand J.D.V, London's famous leather clothing brand MUUBAA and "new suit" dress model Zhuang Rong. The famous brand DSQUARED2 of Italy will first join the Shanghai fashion week to present the first international show outside Italy in the history of DSQUARED2 brand. While showing us the latest quarterly design, it will also mark the perfect curtain call for the 2014 autumn and winter works of Shanghai fashion week.

During the fashion week, Shanghai Xintiandi will also host a series of exhibitions and salon activities featuring fashion design. Cooperation, showing the inspiration from the collision between fashion and architecture. The new world of Shanghai will also bring the British "gentlemen's Wardrobe" nomadic shop with the theme of British classical lifestyle as the theme, the DFO limited time buyer shop with European design as the theme, and the limited time shop designed by Lok Cho as the theme of environmental design. The classic design from all over the world will be introduced to lead you to appreciate the latest trend of different styles. At the same time, Shanghai Xintiandi will also take the salon as the theme of the "Creative Aesthetics Salon" and hold a series of salon activities covering the themes of art, fashion and life. At that time, many designers participating in the fashion week will gather with the guests of the industry to have an interactive communication and share more stories behind the show. At the end of March, Shanghai new world 2014 "Design Your Style architects cool play fashion exhibition" will continue to be exhibited during the fashion week.