Nie Linhai, deputy inspector of the Ministry of Commerce and information technology, said in her recent interview that the Ministry of Commerce and the Ministry of Finance issued a subsidy policy to promote consumption in 2007. In 5 years, the central government and local governments subsidized about 70000000000 yuan. In the past 5 years, the consumption of about 700000000000 yuan was stimulated by consumption in 5 years, while the consumption of e-commerce driven by one year exceeded this value. Therefore, the role of e-commerce in the new a href= "//m.pmae.cn/news/index_c.asp" > consumption < /a > P was very obvious in 2007.

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< p > Nie Linhai revealed that at present, < a href= "//m.pmae.cn/news/index_c.asp" > e-commerce > /a > development has penetrated into all industries.

The total paction volume has exceeded 10 trillion yuan last year, and the average annual growth has exceeded 30%.

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< p > network retail is faster. Last year, it has exceeded 1 trillion and 850 billion yuan, and its growth rate is over 40%. It has accounted for 8% of the total retail sales of social consumer goods. The first quarter of this year continued to maintain rapid growth and played a major role in stimulating consumption.

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< p > McKinsey has pointed out that a new consumption of 40% has been stimulated by McKinsey's research on online retailing. If this is calculated, the number of new consumption added by e-commerce network last year is more than 730 billion yuan, which is very large.

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"P" for the electronic commerce law of the industry, Nie Linhai said that the electronic commerce law has been included in the drafting plan last year, and is currently working with the National People's Congress to carry out the preliminary research work on the legislation, this year will carry out three related research.

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< p > in addition, the management measures for the third party platform trading rules for online retailing are being revised and improved and will be launched as soon as possible.

This year's "China electronic commerce development report" has been completed, and the electronic commerce conference will be published at Beijing rendezvous this year.

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< p > at the same time, we will build the basic credit database of electronic commerce. This database is mainly to promote the establishment of information sharing and common supervision mechanism among departments, and establish the mechanism of information collection and information sharing for third party service organizations, mainly to strengthen the protection of intellectual property rights in E-commerce, to crack down on infringement, to combat counterfeit and shoddy products, to improve our market and to maintain fair competition in the retail market.

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