< p > a friend who has been responsible for many years of famous men's wear brand stores in China says that women buy more clothes for men, and men and women choose to buy clothes more. If a man comes to a store, if the shopping guide is properly guided, the man will absolutely pay for his pocket. The more beautiful the shopping guide, the worse the business is, and the reason is that the shopping guide is too cold, and the effect is not very good after changing the affinity shopping guide. The more the beauty in the shop, the worse the business.

After careful observation, he found that the lady who accompanied the men to buy clothes was found to be a dangerous area once they found that there were beautiful women in the shop. Now that they are dangerous areas, the sooner they leave, the better.

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< p > it is said that the market of women's heart needle is as changeable as that of a woman's heart, but as long as a woman's heart is grasped by a brand, it can always sail in the sea of market.

If the conditions permit, recruit 1~2 appearance guide male shopping guide, one "eye enhancement"; two is to bear the burden of fitting model, to do a good job for women shopping services.

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< p > men have a chance to shop at about 20% per person.

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Less than P, men have a shopping chance of about 5%, and most of them are under the age of 25.

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< p > the rate of men shopping with a lady (or a lady with a man) is about 60%.

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< p > madam, the probability of shopping alone is about 10%.

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< p > lady's shopping chance is about 5%.

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< p > men and women have a good chance of shopping in a large group of shops, and the lowest turnover rate is 5%.

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< p > > since < a href= "//m.pmae.cn/news/index_c.asp" > men's dress < /a > < a href= > //m.pmae.cn/news/index_c.asp > purchase right > /a > mastered in the lady's hands, how to play the "pleasant women battle" has become the core of clothing marketing. For this reason, Guo Min has provided 6 major experiences in her own actual combat for many years: first, the rest area must take the female preference as the key point, remove the ashtray, replace the fruit and delicious chocolate, dim sum, candy, etc.

If you keep the ashtray, you can also put a box of ladies' cigarettes on the side.

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< p > Second, reading books in the rest area also need to put more women's books.

The general purpose is to keep women as much as possible, so that men who have the same time have enough time to try on clothes and increase the success rate of pactions.

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< p > Third, < a href= "//m.pmae.cn/news/index_c.asp" > Shopping Guide > /a > the center of gravity should be pferred to women. Using the two brushes of "praise" and "identity" to do well in the relationship between the shopping guide and the total decision maker is not far away.

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< p > Fourth, it is emphasized that when a woman is accompanied by a man, do not pour sweet thoughts on the man's sweet words, or else he will finish playing.

If there are many beauties, there are many good words to speak of.

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< p > fifth, women are sensual animals.

Therefore, when establishing VIP files, we must pay special attention to leaving women's data. Her materials are much more useful than men's. for example, a woman can be moved more easily than a man by greeting telephone calls.

Sixth, women are the best advertising windows in the world, so long as she is satisfied, one pass ten, ten Chuan hundred......

And it's free, so men's clothing enterprises should pay enough attention to women.

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