Busy Justin seems to have been out of fashion for a while, but the big star seems to have had a new round of fashion circles lately.

In addition to winning the top American figure in GQ magazine, he also launched his fashion brand WilliamRast in New York fashion week.

Sneakers are fitted with suits. This is Justin's signboard wear. He said it was practical.

"Sports shoes are convenient for dancing, but they can't jump up in formal shoes, and they are easy to get hurt."

His brand has also continued the practical and fashionable style. The seemingly simple cowboy dress has played the role of unrestrained and uninhibited feeling.

In fact, the fashion industry has always had the "lipstick effect" theory, that is, whenever the economy is in recession, the sales of lipsticks will rise in a straight line.

Because in the recession, consumers are the first to give up those expensive things, but cheap but instant products are naturally hot.

Perhaps influenced by the economic crisis, Justin was determined to change the attitude of the big brand in the past and take the pro citizen line of the advanced casual wear, so as to win the hearts and minds of the people.

Compared with the luxury brands that are still luxurious in New York fashion week, Justin's costume is undoubtedly successful when it comes to the "lipstick effect" at that time.

Wang Xiaonan: editor in charge