< p > > a > shoe industry < /a > market size, editorial micro comment, analyzing the mystery behind hot events from a unique perspective.

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< p > today's hotspots: the retail movement of Chinese sports is lagging behind showing different development trends < /p >

< p > key points: compared with the European and American countries, China's sports retail industry is still lagging behind.

In the United States, for example, Americans spend about $500-800 on sports products every year, while in China, the figure is only $20-30, and the frequency of buying sports products in China is much lower than that in Europe and the United States.

With the national sports administration vigorously implementing the national fitness program, 40% of the 2020 people will take an active part in all kinds of sports activities. Sports consumption demand has risen sharply, and the sports retail market has great potential for development.

The sporting goods retail industry in China shows the following trend: < /p >

< p > > a > editor < /a > comment: in the continuous development of sports shoes and clothing market, there are bottlenecks and smooth sailing.

Now, where to go? Sports brand is on the way.

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＜p＞　　運動品牌在運營模式上進行轉(zhuǎn)型，充分把握集合店的優(yōu)勢和俱樂部客戶的忠誠度：集合店以其自身的優(yōu)勢，延長了客人的停留時間，加上貨品快速更新的速度更是吸引著不少消費者的駐足，進而坪效也達到最高;俱樂部客戶的粘性尤為驚人，其對品牌的忠實程度往往比普通消費人群要來得更為牢固;運動品牌在選址上的模式上進行轉(zhuǎn)變，以便減少開支和更好的服務(wù)：由于購物中心的租金在房地產(chǎn)的帶動下，日益增加，不利于運動品牌開店，為了節(jié)流，運動品牌紛紛轉(zhuǎn)向街鋪，設(shè)立概念店和體驗店，讓品牌更好的服務(wù)于消費者;運動品牌在產(chǎn)品打造上，不斷與國際時尚接軌，讓運動品牌脫離“呆板”之嫌，并且不斷融入高科技技術(shù)，讓運動品牌更加吸引人;與此同時，＜a ＞運動品牌＜/a＞在求自身發(fā)展的同時，也加大力度搶占兒童

Outdoor market.

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