Hermes NexTec is a subsidiary of Hermes, a German logistics group, which mainly provides electronic shoe tracking services in the global fashion industry.

Recently, Hermes NexTec has created independent online stores for two traditional cowboy brands in Lee and Wrangler respectively in Europe.

At Hermes

In the full range of international service programmes, Hermes is mainly responsible for Wrangler and Lee's online store operation and continuous development in various European countries, covering Germany, Britain, Ireland, France, Austria, Poland, Denmark, Sweden, Holland and Belgium.

The services provided by Hermes include: the establishment of online stores, information technology and content management, performance marketing, warehousing services, customer care and financial services. They are also responsible for sending products to end customers in the European target market.

In designing the online store, Hermes fully considered the respective characteristics of Wrangler and Lee's two clothing brands, and launched the comprehensive magazine function, which can directly link the magazine contents to the products.

It can further improve sales volume, improve customer experience, and provide customers with collocation suggestions to help customers achieve the most perfect collocation effect.

Hermes NexTec has developed different shop versions for two clothing brands for different countries, such as the most commonly used payment method in their respective countries, and its patent software has successfully launched online shops for many famous brands worldwide, including Wolford, ESCADA and Cadenzza brand of SWAROVSKI group.