Here world Clothing and shoes The small weave of the net introduces the new business model of Chengdu fashion week.

13, reporters learned that 2014 Chengdu fashion week will be officially opened in Pengzhou Industrial Development Zone in December. This Chengdu fashion week will focus on seven major events, namely, the opening ceremony of the first show, the clothing industry summit forum and the brand exhibition.

According to introduction, this time fashion week Compared with last year, there has been rapid improvement in terms of hardware and software. It is intended to create a fashion week that takes commercial terminal sales as the guide, changes from traditional fashion week B2B to B2C mode, takes shopping and consumption as the core and forms different cultural brands. Moreover, through this activity, we will speed up the transformation and upgrading of the garment industry in Pengzhou and attract more garment industries to settle in Pengzhou. At the same time, we will also take the clothing industry as the core and radiate the industry, talent and brand communication platform of the whole country.

In the process of industrial restructuring in Chengdu, Pengzhou has become an excellent place for Chengdu and even the whole western garment industry. After the 5 / 12 Wenchuan earthquake, Fujian counterpart built Pengzhou. Fujian has a strong foundation in garment industry and rich experience in its industrial operation. Pengzhou firmly grasped the opportunity and innovating the development mode. The development of home textile and garment industry has been showing a trend of rapid agglomeration so far, and the scale of the industry has been preliminarily formed. As a leading enterprise leading the garment industry agglomeration, Huamao International Garment Industrial Park has been making rapid progress since its launch. According to the "fourth generation industrial park" mode developed by Huamao Group, the park plan covers an area of 3300 Mu and plans to invest 10 billion yuan. Up to now, the park has signed 1150 enterprises and put into operation more than 400. In addition, Huamao Group has become China's leading clothing theme shopping town - China (Chengdu) International Fashion Center.

It is understood that next step, Pengzhou will take the transformation and upgrading as the direction, and promote the Pengzhou home textile and garment industry to extend from manufacturing and processing to R & D design, brand marketing and other high-end links. By promoting the development of modern service industry, enhancing brand radiation and the overall competitiveness of the industry, Pengzhou will be built into a Chengdu fashion industry base and the West in a relatively short time. fashion Publishing center and fashion consumption culture tourism destination.