In recent years, more and more male images occupy the public view. Social aesthetics has begun to pay attention to the era of "men's color". The voice of men's kindness to themselves is getting higher and higher. How can they live well and live confidently? Traditional men's clothing management mode has far been unable to meet the demand of fashion, and the traditional custom made in China has become the pronoun of luxury consumption or tedious and dull. Faced with the bottleneck of the industry, it has been over 40 years. clothing Wen Hua clothing trade (Hongkong) Limited has launched a new brand: BILANG Menswear APP fast fashion custom brand. In order to open the door of brand marketing in the era of 4G, we use a series of micro films.

At 10 a.m. on November 12, 2014, the launching ceremony of the brand series micro film "male color" and the BILANG Menswear APP fast fashion custom brand conference were held in Guangzhou's Grand Hyatt grand hotel. The event attracted nearly 100 celebrities, fashion elites and senior media people to witness the launch of the project. BILANG clothing The classic moment of custom brand was born.

Wenhua garment trade (Hongkong) Co., Ltd. was founded in 1967 and has more than 40 years of experience in garment industry. It is an industry benchmarking enterprise integrating brand development, design, production and operation. The BILANG Menswear APP fast fashion custom brand conference, hosted by Fang Wenhua clothing CEO, Billong brand founder Wang Da Meng first time to show you the APP fast fashion customization powerful function and the resulting perfect user experience, attracted the guests' wide praise and attention.

BILANG brand advocates the entrepreneurial spirit of "dare to think and dare to do". Whether it is innovation in product and business mode, or the attempt of micro film marketing in 4G mobile era, it has been in the forefront of the industry and the times. The brand pioneered the O2O mode of menswear industry. It spanformed the traditional mass production into APP system and operated large-scale DIY customized production. It really broke through the bottleneck of traditional industrial customization, and made the customization really enter into people's life. I believe that in the near future, the BILANG brand will definitely trigger a disruptive trend in the domestic men's clothing industry.

This time brand Tailored series of micro film "male color" has also attracted much attention. The producer of Shenzhen Guangda culture Limited invited Guangdong radio and TV station famous director Mr. Xu Maoji personally to conduct, and by "little Raymond Lam" called Huaye TV actor Toby Zhou Wentao acted as the hero of this film, and the heroine was played by the Chinese and Indian mixed blood micro film initiation girl Vani Miss Zeng Chun Mei. The purpose of the micro film is to focus on young people with innovative spirit, to encourage the spirit of pursuing the dream "dare to think and dare to do", and to explore and cultivate outstanding new directors, screenwriters and film and TV newcomers through a series of dramas. It is reported that the first season of "male color" will be finished by the end of the year. When Shenzhen Guangda Culture Co., Ltd. will make an integrated marketing promotion on the major video websites and mobile platforms, let's look forward to it.