Yesterday, Taobao released "

"Show that the concentration of counterfeiting and selling industry is relatively high, basically concentrated in clothing, cosmetics, home textiles, men and women shoes, daily chemicals, jewelry watches, digital, bags, sports outdoor, audio-visual ten industries, nearly 9 of the sales of fake groups from 10 regions, the top three sales and distribution groups in the Pearl River Delta, Yangtze River Delta, Southeast and other places.

More than 1000 counterfeits in one year

The report shows that in 2014,

On the one hand, it collects and collects information of counterfeit goods found in various public security organs. On the one hand, it carries out special strike actions with government law enforcement agencies, and jointly works with local public security organs to crack down on counterfeiting and selling dens under the line.

As of December, the two sides have jointly cracked 18 clusters of counterfeit goods and infringing intellectual property cases, involving more than 1000 cases, destroyed more than 200 dens, factories and offline markets for counterfeiting and selling, and seized nearly 400 suspects. The products range from sports shoes, scarves, bags, clothing, cosmetics, diet pills, etc.

Counterfeiting and selling are very concentrated.

According to the data analysis of online and offline crackdown between Taobao and public security departments, nearly 9 of the fake sales groups come from ten regions, and the top three regions are distributed in the Pearl River Delta, Yangtze River Delta and Southeast China.

According to its offline professional market, Southern China and Southeast several large markets and surrounding areas have become the core circulation hub of some commodity categories.

At the same time, the report also summarizes some trends in counterfeiting and selling industries.

First of all, the regional characteristics of counterfeiting are obvious. Counterfeiting and selling are gradually regionalized from traditional small and small businesses, and reflect the characteristics of high concentration.

Next is the offline counterfeiting and selling, which is more concealed, and rarely sells fake goods directly on the counter.

More is the division of labor and meticulous, each perform its duties, according to the needs of production at any time.

Finally, because some cities counterfeit "become famous", the formal manufacturers do not dare to sell the e-commerce business to the local businesses, instead of shipping them in other reputable cities.

Data > concentrated area of selling fake gangs

Southern China area: more than 6 counterfeits

The case of watch, more than half of the cases of counterfeit bags, 3 cases of counterfeit clothing, more than 4 cases of counterfeit cosmetics, etc.

Southeast: more than 6 of sports outdoor fake cases.

East China: more than 5 home textile counterfeit cases.