Wu Chun, the official debut of the Oriental Juliet idol drama, enjoys the popularity of his fans with his handsome and exquisite appearance and good film and TV works. He also gets the invitation from ALT men's clothing company as the only image spokesperson.

In order to fully upgrade the visual identity of the terminal and better face the terminal market, the star endorsement strategy was launched in 2009 to invite the Asian pop group - Fahrenheit as the brand spokesperson.

I believe that through the high popularity and influence of Fahrenheit, the popularity and credibility of ALT will rapidly increase.

With the combination of the image and temperament of the Asian pop group, ALT has made an excellent corporate culture for the men's wear, leading the fashion of men's wear and leading the new myth of men's clothing industry.

But with the deadline of ALT men's wear and Fahrenheit endorsement cooperation, ALT men's clothing has been weighed from many considerations and decided to let Wu Chun take the lead alone, starting from the combination of external qualities and Wu Zunxin's round of cooperation.

ALT men's wear and three series style clothing style, its exquisite,

The elegant brand positioning is interpreted by Wu Chun.

ALT builds a complete product line through three series of black gold honors, urban platinum and urban holidays. Hundreds of styles are released every quarter, maintaining the fashion taste of target consumers in different occasions such as leisure, work and so on. Colleagues also ensure the retail competitiveness of terminal.