SWAROVSKI (Swarovski), Gore Tes (Gore-Tex) or Intel (Intel) all belong to the brand elements that emphasize the ingredients contained in the finished products. The jewellery brand has launched a new marketing strategy to cancel the original Swarovski Elements name because it lacks recognition for customers and consumers.

After a series of surveys conducted by the public, it is proved that consumers are willing to spend more money on products with Swarovski stamps. Crystals From Swarovski The marketing plan introduces a brand new seal so that partners can clearly demonstrate the source and authenticity of the crystal contained in their finished products.

Specifically, each product uses one. Label It has a unique alphanumeric code, which is used to attack counterfeit counterfeit products while using the security laser holographic anti-counterfeiting mark.

　　 SWAROVSKI Partners can also get new marketing tools and brand new POP store advertising support.

Since 1895, SWAROVSKI has established partnerships with the world's major fashion brands. The brand hopes to enhance the identifiability and traceability of the products in the marketing network, so as to make big contributions to the main customers and partners.

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