With the downturn of the economic environment and the pfer of consumption channels brought by the electricity supplier, some casual wear and men's wear brands chose to close the physical stores in 2013 and 2014, instead of Rio Tinto's electricity supplier market.

There is a view that the collapse of women's clothing brands will come in 2015.

As a large number of women's clothing brands in Shenzhen, what is the status of Shenzhen women's wear? What will happen in the future? Recently, a reporter has investigated the Shenzhen women's clothing industry, and found that Shenzhen women's clothing is deepening pformation and upgrading. In the next one or two years or even longer, it will usher in a strong and strong pattern.

On the international market, clothing retailer Wet Seal announced on Wednesday that it will close 338 stores and remove about 3700 full-time and part-time employees.

It is said that many young clothing brands, including Wet Seal, have been in a predicament recently because of the preference of their target customers to H&M, Forever 21 and Zara.

Amazon and other online retailers have also taken many customers through big discounts.

On the domestic market, seven wolves,

And other men's wear brands continue to close shop entities.

For example, in the first three quarters of 2014, revenue was 1 billion 495 million and net profit was 307 million, down 15.07% and 27.99% respectively.

Of particular concern is that as of November 2014, about 20% of the franchise revenue fell, the franchisee closed more than more than 200.

Despite the poor performance of physical shops, the electricity business is developing rapidly.

For example, the sales volume was about 50000000 in double 11 quarter last year.

Past times

The location is used to clean up the stock, but it started upgrading last year, and the price and online special contributions on the offline line were 3% and 30% respectively.

There is a view that the clothing industry will continue to tide shop, men's wear, casual wear, women's clothes are difficult to escape.

According to the introduction, in the pattern of domestic clothing, casual wear, men's wear and women's clothing brands are always more casual than men's wear when they set up physical stores, men's clothing is more radical than women's clothing, while women's clothing brand stores focus more on quality, so the closure of women's clothing brand shops is also the latest.

Lining, Baleno, seven wolves, nine shepherd and other leisure wear.

The men's clothing brand was forced to close some physical stores first, and in 2015, women's clothing went bankrupt.