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Calvin Klein Has Launched A New Global Business Expansion Plan.

2015/1/11 21:21:00 29

Calvin KleinE-Commerce ExpansionSingapore

Reporters learned that, as an internationally renowned fashion brand, Calvin Klein will launch dedicated online website services to each customer while maintaining the original.

Brand development strategy

。

This e-commerce action also includes renovation and revision of PC and mobile clients.

Calvin Klein says flagship websites will first be launched in the United States before revising Europe, North America, South America and Asia.

Calvin Klein president said: "this new initiative is to expand Calvin Klein

brand

It has a significant impact on regional popularity and personalized professional services. Its purpose is to enhance the brand awareness of Calvin Klein worldwide and provide personalized shopping experience for individual consumers.

At present, Calvin Klein is paying more and more attention to consumer behavior and consumer experience in shopping websites, focusing on providing personalized products for different geographical markets and updating them online shops.

Reporters learned that

Calvin Klein

(abbreviation: CK), an American fashion brand, was founded in 1968. The founder was Calvin Klein, the designer of the same name. He won a famous clothing Award for four consecutive times. His founder, Calvin Klein, was born in New York, USA in 1942 and studied at the famous FIT School of fashion in America.

Calvin Klein continues to expand its global business, including in Asia.

Next week, the company will celebrate the biggest event in the new year, namely, entering Singapore in April 1st to open new flagship stores, including Calvin Klein's unique jeans, underwear and household clothes.

The establishment of these stores is an important milestone in the development of Calvin Klein brand culture. It is very important to further expand the existence of the brand. The occurrence of this event also indicates the positioning of Calvin Klein underwear and Calvin Klein cowboy in Asia.


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