Since the 3. 15 evening of CCTV, many famous international clothing brands have been exposed to unqualified products.

Subsequently, many websites also reported on the black list of international clothing brands.

So, how do these international brands think when faced with exposure from many sides?

With the rapid development of China's economy, people's quality of life is constantly improving, and consumers are spending more on themselves and their families.

However, with the continuous rise of consumer demand, the quality of related products has not been effectively guaranteed.

After the CCTV 3. 15 broadcast this year, many brands of internationally famous clothes failed to become the focus of attention of many consumers.

Although the famous brand ZARA was not on the list of CCTV's 3. 15 party exposure, the reporter found on the website of the General Administration of quality supervision, inspection and Quarantine of China that ZARA had been arrested in 2014.

Found more than 10 imported unqualified clothing products.

In response, ZARA stakeholders told reporters that they needed to contact the headquarters and give a reply after verification.

It is understood that if the clothing color fastness, pH value, formaldehyde content and other important safety indicators are not qualified, it will cause the dye to fall off, destroy the skin acid-base balance, stimulate the respiratory tract mucosa and skin, and so on, and exert a subtle influence on the human body.

Among them, formaldehyde exceeded the standard of clothing easily lead to respiratory inflammation and skin inflammation.

Because many clothes will add some formaldehyde in the production process, some experts suggest that before consumers wear new clothes, it is best to add a bowl of water to a little edible salt, stir it evenly, and then immerse clothes in it for 5 minutes to 10 minutes.

Because salt melts formaldehyde.

Experts also suggested that consumers should smell the smell when choosing clothes. If the clothes have pungent smell, most of the clothes are over formaldehyde.

Besides, experts do not recommend wearing dark clothes.

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There are more common staining steps, which make the dye fall off and penetrate into the skin.

In fact, the majority

The purchase of international brand clothing mainly believes that the quality of international brand clothing is superior to the quality of domestic brand clothing.

Therefore, even though the price of international brand clothing is much higher than that of domestic brand clothing, consumers are more inclined to buy international brands.

But judging from the exposure of the CCTV 3. 15 evening, even the internationally famous brand clothing that costs much to buy home can not guarantee its quality.

"In fact, the quality of domestic clothing has been comparable to that of international brand clothing, but consumers have been used to think that the quality of foreign brand products is good."

A domestic fashion dealer told the Securities Daily reporter: "I don't think international brands are worth infatuation. If we only look at the quality of products, there is no difference between international clothing brands and domestic brand products. Many international clothing brands are actually produced by domestic factories."

For the exposure of internationally famous brand clothing to substandard products, Song Xiushun, deputy director of the inspection and supervision department of the General Administration of quality supervision, inspection and quarantine, reminded consumers through the media, whether they are domestic or foreign brands, as consumers should keep their minds calm and calm. Do not blindly follow suit. When choosing products, they should not only look at brands, but also quality.