The organizers of the first Shenzhen fashion week proposed that Shenzhen fashion week should be the "New York + Milan" fashion week. The fashion week in Milan is characterized by local fashion, creativity, independent original designers and brands. New York fashion week focuses on commercial landing besides creativity. The Shenzhen fashion week is defined as the "New York + Milan" fashion week. It has a solid foundation: Shenzhen has become one of the most important fashion industry bases with the most original domestic brands, the most complete industrial support and the largest scale cluster effect. The overall R & D and design level of clothing occupies a leading position in China, and the total economic volume of the whole industry ranks among the top cities in the country. Shenzhen brands and designers have very high attention in the international fashion stage.

Shen Yongfang, the head of the first fashion week in Shenzhen and the president of Shenzhen garment industry association, said that Shenzhen had already held the foundation of the successful 14 years' rendezvous, and there were many independent original designers. The two combination of "independent originality" and "commercial landing" was the definition of New York plus Milan in Shenzhen fashion week.

Create " New York The "Milan Fashion Week" means that Shenzhen fashion week emphasizes "independent original design" and "commercial landing" simultaneously. For this reason, the organizing committee has held many joint activities such as "original design and commercial landing", such as organizing the docking activities between Korean designers and enterprises; jointly organizing the world famous brand management and management company PGM group, Tudoo (potato) multi brand integration store and other institutions, organising the exhibition of the designer's works and promoting the cross-border art exhibition at the OCT OCT Exhibition Center; and organizing the NELLYRODI (Nellie Roy), one of the four design firms in Paris, to hold the exhibition. 2016 spring and summer trend trends Forum "To hold a fashion life forum with She's brand; to organize" China culture, East beauty, art and fashion crossover Exhibition "; INSHENZHEN (in Shenzhen) fashion and technology crossover exhibition.

Staged on the happy coast of Mangrove Bay, Shenzhen. Fashion Show In Shenzhen, the local fashion brands were stunning and attractive, attracting many domestic and foreign fashion stars. Marisfrolg(瑪絲菲爾)以2015秋冬“意境質(zhì)美”系列時(shí)裝作品登場(chǎng)開(kāi)幕大秀，一炮打響;“香云紗”時(shí)裝既演繹原生態(tài)的質(zhì)樸，又不失高貴典雅，以其獨(dú)特的嶺南絲織文化，詮釋深圳式高端時(shí)尚;“恩裳”2015秋冬新品發(fā)布秀現(xiàn)場(chǎng)，模特身著融合經(jīng)典藝術(shù)作品的服裝，置身畢加索名作《夢(mèng)》的背景下，在舒緩的音樂(lè)里款款而行;吉祥齋品牌具有東方禪意的作品，讓整個(gè)秀場(chǎng)呈現(xiàn)空靈安靜之美，極具東方視覺(jué)沖擊力;以羊絨為面料、以花馬為靈感的卡詩(shī)米·婭秋冬專(zhuān)場(chǎng)的“花馬生涯”主題秀，在“安達(dá)組合”的馬頭琴聲中，呈現(xiàn)出高遠(yuǎn)的美感;“曼婭奴”造型簡(jiǎn)潔、色彩雅致的2015秋冬新品時(shí)裝，吸引了眾多時(shí)尚達(dá)人的眼球……

In the fashion week, the famous designer Liang Zi's "sparrow blossom" was stunning, representing the highest standard of fashion in Shenzhen and China. The wild flowers from the southern part of the world, which have been turned into gold by designers, have become the fashion today.