A meeting between Chinese women's brand and Chinese culture

Today, with the development of human society, the great abundance of material life has determined the development of people's spiritual needs. This also includes people's pursuit and use of clothing. Clothing brands are developing more and more than just doing. clothing To sell clothes, but to convey a culture, a concept. Today's clothing is not only limited to its most basic role, but also become a symbol of culture and taste. Designer Began to inject many insights into social life into the design of products, and infiltrate some cultural elements from other countries into their own designs. Make a dress more culturally appealing. Many successful overseas luxury cards are like this. Several years ago, industry experts put forward the use of Chinese cultural elements to shape the country. brand Image.

Chinese traditional culture of ink and wash freehand brushwork painting, artistic conception is far away, Zen is thick, from the text to extend the charm, to the traditional handicraft on clothing, to the continuation of landscape ink. All of which embodies the Chinese traditional culture in clothing design and Costume making Role and influence.

　　 Din Kay dress The brand has changed greatly in the design of 2015 spring and summer new products. The designer threw aside the original fusion of eastern aesthetics and Western art. During this season, he put his eyesight on the traditional Chinese ink painting. The perfect use of the freehand brushwork of Chinese traditional ink and wash painting, the collision between pure white and the ink color, the painting with long artistic conception, sketches the artistic conception of birth and freehand brushwork, and leads the new urban women to go beyond the thousands of years to the most popular era of Chinese literati. To go to a invitations beyond the millennium, we also show a brand new image to us, and interpret and express the beauty and charm of Chinese traditional culture perfectly.