Recently, Italy fashion brand Roberto Cavalli It announced that it had sold 90% of its shares to the investment consortium of Clessidra SGR, a private equity firms in Italy. Its founder, Roberto Cavalli, retained 10% of the shares. Clessidra SGR is the largest shareholder of Varenne, and other partners who hold a minority stake in the company include international investment company L-GAM and Hongkong Chow Tai Fook enterprise investment company controlled by Zheng family.

This is a new era for Roberto Cavalli, and the core of the brand has been mobilized internally. Last month, the brand announced the appointment of Peter Dundas as its creative director. Peter has worked in Emilio Pucci for seven years, and has been Cavalli creative director from 2002 to 2005. Earlier this month, Clessidra announced the appointment of former Bvlgari (now affiliated with LVMH group) CEOFrancesco Trapani as executive vice president. After completing the acquisition, he will serve as chairman of Cavalli. Renato Semerari, President of Coty, was previously a CEO of Guerlain and CEO. Both of them belong to LVMH group and now become Cavalli's new CEO.

In the face of the interview, the two sides made positive comments on the cooperation. "I am satisfied with this cooperation, and I believe they will help me continue to develop the brand that has spent all my life." Cavalli, founder, said, "Clessidra will provide financial, management and human resources support, so that the company can further grow and respond to continuous development. Luxury goods The challenges of the market. " "We have been very keen to reach this agreement because we firmly believe in RobertoCavalli's brand potential." Trapani said, "its unique style and excellent market positioning also have a global perspective. We hope to retain the unique gene of the brand, which is the key to the development of its international market in the future.

In fact, as early as 2009, ClessidraSGR tried to acquire 30% of the shares, but it was closed because of price differences. Prior to the foreign media also constantly broke out Roberto Cavalli is discussing with potential acquirers, including the Russian investment bank VTB group's VTB Capital, private equity fund Permira and Investcorp. Last year, Permira expressed its intention to acquire Roberto Cavalli, but failed. Later, VTB was willing to offer 500 million euros to buy 60% shares, but failed to conclude the deal. Roberto Cavalli brand The estimated value is around 390 million euros, which is 16 times the core earnings. For the purchase price, foreign media said the bid did not reach that figure.

This September will be the first season ready-made garments for Peter Dundas. Readers who care about Roberto Cavalli can wait and see.