Clothing, as a way for women to express their inner beauty, must learn to have the beauty of shop decoration if they want to succeed in the operation of the store, so as to attract customers and enhance the business efficiency of the shops.

Shop business is good, do not enter the shop, stay at the door for a few seconds to see it! See what, see signs, see the lights, see the display, see the health condition, but also can see the salesperson's age and employee is Peugeot.

Buying clothes is buying beautiful, selling clothes is selling image, that's all!

Shop operations will encounter many problems every day, and there will be many new situations. To make the store business maintain a long life and vitality, we must try our best to set up higher goals and encourage them to try and apply new ideas and methods every day.

But a problem arises, and many people, many franchisees are afraid of it, unwilling to undertake the risks brought about by reform and reform.

At this time, we need to encourage them to "don't be afraid, just be good at heart."

To buy clothes is to buy beautiful. Now we dress in addition to asking for comfort in the body, and more importantly, it embodies a spiritual pursuit of beauty, individuality and brand. It is an affirmation and Realization of self image.

Beauty is the basic feature of our clothing products.

People should first show their beauty.

In order to save electricity and avoid lighting, to prevent dust and not dismantle the display, employees do not make up the spirit of no makeup, cashier disorderly, shop using a car sale, shop self-made, hand-painted promotional posters and so on, a violation of the beauty of the principle and behavior will make "the beauty of clothing" discounted, incapable of performance and even lost.

Beauty is gone, the image does not exist, and the brand loses its foundation for survival, let alone development! Therefore, we must keep in mind that the basic principle of "selling clothes is to sell images" must be based on the principle of "beauty" and firmly maintain the standards of "beauty". Only in this way can our stores find their distinctive beauty in fierce and fierce market competition before they can develop and grow from one victory to another.

For those who do not feel good but feel good about themselves, the one thousand sentence is better than going to her store and taking him to a rival store in the city.

Because if she talks about her problems alone, she will find many reasons. What is economic depression, small local population, poor consumption power, and goods can not keep up with them. A lot of them are objective and company problems, and their problems are not at all.

Is this really true? We must know that the business of the shops is not good because everyone is slow, so we can't just look for the objective and company reasons.

I once encountered a similar situation in store support. No matter what I said, customers simply couldn't listen to it. It was all wrong with the company, and there was no problem. The problem was not solved, and the problem was not implemented. Of course, the customers said that the problem was very good, but they could not use the concept of "you are all wrong, I am all right". Then I had a brainstorm to say nothing. I invited customers to the "JEANSWEST", "BONWE" and "FUN" in the same city to see.

You can't see a packing display, you can't see a plastic stool, you can't see the broken lights.

And what about us?

All of them were packed in plastic bags, sold as warehouses, 352 employees sat on plastic stools, chatting, lamps were broken up, and no one took care of them. Customers did not greet them when they entered the store. The difference came out. Is such a shop "YISHION" shop? How can such shops create excellent performance? Completely break the knot of customers' face, self protection, self satisfaction, and stand on the position of serving customers, so customers will be very willing to communicate with us and listen to our opinions.

Therefore, "good" and "bad", "excellent" and "inferior" are not mentioned, but are compared. It is important for customers to see and understand what is good and what is bad for the performance of store management.

In short, there is a gap in comparison, there is a gap to enhance the space, there is room for improvement in order to make a difference!