Share prices have been rising since the beginning of this year, and the share price is rising even after a sharp fall.

According to Business Insider, China's stock market experienced a sharp pullback in the summer, leading to a heightened market concern over slowing economic growth in most Asian countries.

However, since summer, a plate has been rising, that is, sports plate.

In March this year, the Chinese government announced that it would reinvigorate football and decouple the Chinese Football Association from the China Sports Bureau, which is expected to reduce corruption and improve the level of football.

At the same time, the Chinese Ministry of education has played an important role in this football revival plan.

The Ministry of education signed a 3 year contract with Adidas this year to further promote the development of Chinese campus football.

In addition to Adidas, Nike and Puma, Anta is also one of the direct beneficiaries of this sports reform.

Anta's share price has risen since the beginning of this year, even after the sharp decline in the summer market.

Though per capita

From the perspective of consumption, the US is still ahead of China, but China is trying hard to catch up.

According to the survey, China's per capita consumption expenditure on sportswear is 17 dollars per year, and the United States is 285 dollars.

However, Deutsche Bank said that overall sales of Chinese sportswear are increasing substantially.

As a country that pays more attention to the health of the whole people and intends to improve the sports skills of the whole people, China

Consumers are likely to consume enthusiasm from

Transfer to sports brand.