Despite the fierce offensive of the fashion business, the traditional electricity supplier with the advantage of big data also wants to share a fashionable soup.

As a result, Amazon's recent influence on its fashionable e-commerce website is not enough.

Just a few days ago, the new appointment has just been announced. Amazon has come out again and fashion high-end electric providers.

Hand in hand information.

It is reported that the business of this cooperation is Moda Operandi's payment business.

Moda Operandi shopping online consumers can choose to use Amazon's latest research payment project AmazonPayment to complete the order payment process. The address information needed in this process can be obtained simultaneously through Amazon account.

More quickly and reassuring online fashion consumption.

And what is the feasibility of such cooperation? What is the influence of the e-commerce platform? What is the final outcome of the strong alliance? Nothing is known.

Despite many fashion

Unwilling to work with Amazon, it believes that it will gradually erode consumer loyalty to the platform, but Moda Operandi feels that this cooperation can foster consumer loyalty to the platform through Amazon's big data and the new payment business.

However, many people in the industry have doubts about this double overlapping data, but Moda Operandi thinks it is feasible.