In the vast

There is such a booth that does not seem to be very visible, but when it comes in, it finds that it is out of tune with most designer brands.

The design style of young jump shows the brand tone of retro literature and the price of peace and convenience.

It is a brand designer who is a main designer of asexual parity. The design team is made up of top designers from London Fashion Institute, London Central Saint Martin art college, Paris High Fashion Institute and Beijing Institute Of Fashion Technology. And the business elite who graduated from Peking University and Hong Kong University Science & Technology is responsible for brand business operation. It is a unique brand designer for post-90s, even after 95, in the form of literary retro, refreshing and young style, version and tailor for men and women.

The young founding team has not only injected young genes into brand creation and product design, but also knows the needs of the millennial generation for fashion trends.

Aim

After the cool girls and Amy boys, bosie has taken a clear-cut approach from the very beginning to pursue the design sense of neutral beauty and boldly adopt the lively design elements, which is very impressive.

N

It is the core brand concept of bosie.

On the one hand, "no different" emphasizes the design exploration without restriction, removes the traditional symbols and labelling features, explores the neutral themes of different styles, ages, industries and even different countries, does not identify the design style, and pays more attention to the overall tone of the brand; on the other hand, "unbounded" becomes a declaration against the traditional fashion industry, refuses to solidify and exclude the fashionable class, and brings stylish design, bold features and quality quality to a more popular fashion young people at a close to the people price. It is strikingly opposed to "expensive is good" and wants to become the most inexpensive Designer brand.

Supporting bosie team development depends not only on bold advance design and brand concept, but also on resources and capital support.

Bosie won two rounds at the beginning of this year.

And get

The supply chain resources support enables them to use their own supply chains to reduce intermediate links and production costs and truly achieve "

The landing.

Bosie, who is under the age of one, is also receiving the attention of the industry.

And other fashion platforms are invited to join the brand.

It became the only sex free fashion brand to be exhibited; bosie's products were also favored by artists such as Victoria Song, Ren Jialun, Luo Yunxi and Li Mao.

Bosie is invited as designer brand.

On the first month of the line, retail sales exceed

And in Hangzhou

Set up

。

A new designer brand that breaks the gender boundary and breaks the price boundary is trying to break into the traditional garment industry with a subversive attitude and hopes to bring a young and vigorous atmosphere to the fashion industry.

(edited by Tian Xueli)