ZHUZHANG / main chapter, the original designer brand, founded in 2012, takes the contemporary urban women's unique life style as the design source, emphasizes the neutral feminine tone keynote, combines traditional patterns and modern patterns with special fabric stitching techniques and styles, integrates delicate and beautiful female elements into a unique neutral style, designs and reconstructs, reproduces traditional styles, and creates a designer brand with vitality.

ZHUZHANG / main chapter has always been the design principle of high quality fabrics and exquisite workmanship. The spring and summer series mainly use natural fibers such as mulberry silk, Tencel, cotton and hemp as main fabrics. The overall fashion sense is reflected in the design of fabric texture and pattern. The autumn and winter series mainly consist of high end wool, cotton and blended fabrics, and create a sense of comfort with concise outline and delicate details, thus setting off the high taste life style of women.

Faye Wong (Fanny), a designer who is extremely sensitive to fashion and passion for fashion, is deeply influenced by the traditional culture of China and the West. He looks for design inspiration from Retro architecture, combines simple outline with delicate details, and expresses his original intention of life close to life with natural fine and free air.

ZHUZHANG / main chapter 2020SS takes life as summer flower as its theme, strives to bring women a new round of change, blossoming themselves, tenacious tenacity for oneself, breaking the limitations and struggling forward.