Jiang Daikui, 26 years old, was once a network technician of a unit in the city. At the beginning of this month, he resigned from his unit and started his second venture: the social networking website in the city, which he and his friends jointly established with 100000 yuan, will be officially launched at the end of this year. It is characterized by relying on the system to help citizens find friends. Open a website to help citizens find friends Yesterday, Jiang Daikui told reporters that most people now want to expand their circle of friends, but it is difficult in reality. Although they can quickly find friends online, most citizens feel insecure. This "contradiction" just provides business opportunities for social networking sites. In order to launch his own social networking site this year, Jiang Daikui has resigned from his unit to focus on entrepreneurship. It takes more than 10 hours to program every day. "Unlike many social networking websites, my website also adds practicality." Jiang Daikui said that in order to let citizens find friends easily and quickly, the website he designed first requires registration with a real identity, and also adds a "friend search engine", which can list friend categories according to different items such as industry and hobbies. For example, if netizens want to know lawyers, Just select from the industry column. In order to dispel the concerns of some netizens, Jiang Daikui said that if two strangers want to become friends on the website, they must first go through some ways to "filter", otherwise they cannot exchange information: first, they are recommended by their "mutual friends"; If there is no "mutual friend", the two can only get to know each other in the interactive activities of netizens, and then both parties can inform the system to open the friend contact function. Member consumption will be the main profit Jiang Daikui told reporters that his investigation found that there were about 990000 netizens in the existing 10000 QQ groups in the main city of our city, and each person spent an average of 1000 yuan annually on friend gatherings. "They are all established customers of the website. As long as the website has 3000 members and each person participates in an activity on average once a month, the income and expenditure will be balanced; if the effective customers reach 5% of the total number, the profitability will be very good." Jiang Daikui said that the social networking site will earn popularity and raise funds through online friend meeting activities, such as outings, group purchases, etc. Of course, It will also attract some commercial advertisements. Jiang Daikui said that he and his friends are now promoting their websites through QQ groups or on campus to attract customers. Yu Qiang (Master of Lean 6-Sigma Black Belt, senior consultant of Chongqing Southwest Entrepreneurship Service Center, with 14 years of experience, has provided management consulting services for many sole proprietors, joint ventures and domestic funded enterprises): Xiao Jiang's idea is very creative, and there are several problems to be noted in the implementation of specific operations: 1. The customer group with the greatest demand for social networking sites should not be college students, and they can try to promote it among white-collar workers and private entrepreneurs; 2. Discuss capital injection with natural persons or legal persons with capital investment conditions to accelerate the progress of entrepreneurship and form brand and fixed customer groups as soon as possible; 3. There should be sufficient technical and ideological preparation for the follow-up of more mature competitors.