Ms. Zhou, a reader in Hengyang, asked, "is there more and more stores on the roadside breaking shoes? Is this a market opportunity?

Where should shoes be broken?

How to open a broken shoe store like this?

After querying the relevant information, the reporter learned that the broken shoe store operated brand shoes, but the price was only six or seven of the original price, which was very popular among consumers.

Shoe stores such as "inscription" and "love feet" have launched chain operations, and there are stores all over the country.

According to our understanding, the head office of the shoe store is located in Guangdong. The company collects the broken shoes of the authentic brand after the sale, and then delivers the goods to the stores.

In addition, the broken shoes also carry out after-sale "three packs". If there are quality problems, you can get the same repair or replacement service with other shoes.

The business area of the broken shoe store is generally twenty or thirty square meters. It is the most ideal place to choose near the bus stop where the crowd is crowded.

If the reader wants to break the shoe store, we should pay attention to two questions: first, the organization is the source of goods.

Because the franchisee can concentrate more power to organize the source of goods, and can sell fashionable shoes with lower price and fashionable styles, the operators choose to join the team in a more cost and energy way.

Secondly, according to the relevant provisions of the "consumer protection law" and the "trial trail of footwear sales service", the footwear products handled must be marked with the word "processing", and the operator does not have to bear the responsibility of "Three Guarantees".

But "broken code" shoes are not the same, to implement after-sale "Three Guarantees".

Newspaper reporter Tao Qingqing