When entrepreneurs start, most entrepreneurs ask questions about their abilities, such as how long I can recover their capital, where I can find stable customers, and whether my marketing plan is feasible.

Entrepreneurs always start their own business in fear.

In fact, the power of human beings can be aroused indefinitely.

When you start your business, do you underestimate the tremendous energy that is pformed from fear?

There is such a story that a retired power designer wants to set up a teaching instrument company with his special skills. After he has done market research, he is a little timid.

Nowadays, teaching instruments companies are numerous in the market, and they are all smart and capable.

If this fear can not be eliminated, he can only retreat, but he does not want to do so. He begins to think about his own advantages and increase his confidence.

He thought: he had a unique innovation in the engineering design, and he could apply his own innovation to the utility model.

In terms of market opportunities, he has had contacts with many schools and knows where to find customers.

In this way, he started his own work and recruited some old comrades to start a business together with him.

They started from childhood, and at the first few times they talked about a contract with one school at a time, so that they finally succeeded.

The entrepreneurial experience of old designers tells us that we can overcome this fear: we will succeed in developing our own businesses with our own industry advantages and never be threatened by their advantages.

In an industry, the first entrant has the advantage of having the first entrant, for example, the first entrant may rely on the technology leading to set up an industry standard, and the newcomer can not adapt to it, or may get the ownership of some rare resources or the franchising power of the government.

But this is not to say that there are no opportunities for new entrants, and the newcomers also have their own advantages. They can make extensive use of the advanced technology, understand the deficiencies of current products, and upgrade the industry standards, so as to maximize the potential demand of customers.

No matter small businesses or large enterprises develop to a certain extent, they will generate fear of entrepreneurship. Large enterprises have accumulated the strength to resist risks and have their own advantages in their own operation. Therefore, they can completely rely on this advantage to overcome "fear".

In the face of fear of entrepreneurship, small businesses must be prepared for all kinds of responses, stabilize the market and understand the market. After a comprehensive understanding of the entrepreneurial system, they must innovate and keep changing. Only by beating the fear of entrepreneurship can enterprises succeed.