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Reporter Experience: Clothing Sales Tricky

2008/5/5 17:53:00 26

Journalist Experience: Clothing Promotion Is Tricky.

 

  

In the past, holidays were also a prime time for businesses to promote sales. Although this year's May Day holiday is only three days, it is just like spring and summer, and businesses also play tricks on Clothing promotion.

This "Shenzhen old man's suit has a big reward" reward ticket, marked the purchase of Western clothes can be awarded the award, the reporter scraped the prize area, incredibly "special award", is a set of speakers + power amplifier +DVD and bedding four pieces.

In order to receive prizes, the reporter came to the Western clothing area on the third floor of a shopping mall.

[simultaneous voice] sales promoters

You buy a suit, the prize is yours.

The lowest price of a suit is 480 yuan, and it can also give a set of amplifier speakers. It seems that consumers can not afford to lose it. Besides, Western-style clothes are also known as world famous brand old people and Valentino.

[simultaneous voice] sales promoters

Valentino?

Is it foreign or domestic?

What about Hongkong / old man?

/ Shanghai, now there are foreign countries, all domestic production.

The salesman tried to sell the suit at a price of 760 yuan, and carefully looked at this suit, which was not only old in style but also rough in workmanship.

Seeing reporters hesitating, promoters rushed out of the first prize to brag.

[simultaneous voice] sales promoters

That set of speakers will cost at least 1000 yuan to buy outside. Is that not a loss?

There is no way out.

When the reporter was about to leave, there were small couples who had rushed to Changzhou from ten kilometers away because they had won the first prize. They bought a suit to cash in the first prize.

The women's wear in this shopping mall is carrying out 200 sales promotions of less than 60, and a lot of spring clothes and promotional activities have attracted many women who love beauty.

However, consumers need to rub their eyes because some of the styles of last year are also promoted in the name of new models.

When the reporter questioned the brand's clothing style, the sales staff admitted that some of them were last year's styles, and the discount was different.

[simultaneous voice] sales promoters

If there is no such activity, the old one will be half off, and the new one will be 15% off.

/ can you give me a discount now?

There is no way to discount this activity now.

Because activities, buying the old money will cost more than before, and the more expensive it is, the more expensive the public is.

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