On Tuesday, the Visa International Organization released a research report. Through a wide range of interviews (3140 Asian Pacific respondents), a survey on the 2008 Beijing Olympic Games and tours to China showed that the souvenirs most welcome to visitors from China were Chinese tea, handicrafts and clothing.

As a global partner of International Olympic Committee, every Olympic Games is a rare opportunity for Visa to promote the market.

But as the world's largest card issuing organization, Visa may have more expectations for the Beijing Olympic Games.

As one of the biggest marketing plans before the Olympic Games, Visa wanted to completely change the situation of China's electronic payment by laying the network.

This is the purpose of Visa's investigation of overseas passengers.

The most obvious benefit of this result is that those who cooperate with Visa, whether Chinese tea, handicraft or clothing, will quickly increase the probability of successful sales.

"China not only has many attractions and attractions to attract international tourists, but also provides a unique shopping experience for visitors to China.

With the arrival of a large number of tourists during the Olympic Games, there will be an Olympic shopping trend in China in August this year.

Zhang Kaichun, executive vice president and greater China general manager of Visa international organization, Asia Pacific region, said.

Among all the respondents, female respondents indicated that they were most likely to buy Chinese silk.

Male respondents said they were most likely to buy electronic products.

The survey also shows that young tourists (18~24 years old) are very interested in Chinese traditional and modern souvenirs.

They will not only buy antiques, but also buy electronic products.

For a single market, 63% of Australian tourists, 60% of New Zealand tourists and 52% of Singaporean tourists will give priority to clothing; 36% of Japanese tourists and 49% of Korean tourists most want to buy Chinese tea; 63% of Malaysia tourists want to buy Chinese silk; 60% of India tourists are the first choice of electronic products.

Visitors to China said they were more likely to buy local food and Olympic souvenirs.

For the first time, visitors to China are more likely to buy clothing, antiques and electronic products than those who have come to China.

Among those who did not come to China, 50% of tourists hoped that Chinese merchants could generally use credit card spending.

This is exactly what Visa most likes to see.