Design creativity "choose one thousand miles"

According to Heng Yuan Xiang's Olympic VIK design team, as early as the end of 2006, Heng Yuan Xiang group, a sponsor of the Beijing Olympic Games non sports textile category, joined the Chinese Olympic Committee, the State Sports General Administration and the Beijing Olympic Organizing Committee to solicit public design proposals from home and abroad.

In just a half year, more than 1000 entries from overseas and abroad were received, including "from suits, Tang suits to Qipao and Zhongshan clothes", from "China red to yellow glazed yellow, Sophora japonica green, blue and white blue, the Great Wall ash and jade fat white", and even some people dare to imagine that this set of Olympic ritual equipment will become the future "national costume".

During the process of collecting, experts conducted a round of rounds of argumentation and argumentation on Olympic costume design.

In April 24, 2007, the design concept of the dress was clear: it should have three elements: "historical elements", "current wisdom" and "future concept".

The experts divided the three elements as criteria for selecting the design plan, and hired experts from home and abroad to strictly evaluate and check the design scheme. Finally, in the more than 1000 set of works, the Olympic ceremonial equipment designed by Heng Yuan Xiang Olympic VIK design team came out.

"Red and yellow match" to take five star red flag

For the color matching concept of clothing, Heng Yuan Xiang Olympic VIK design team used the colors of the flag red and yellow as the main colors. The men's wear was "China Red". "Chinese people always like red. From birth, they began to have an indissoluble bond with red. They were filled with awe and admiration for it. Every happy event will always lend it to them to add auspicious air to them, and to express the joy of Chinese people in red." Ye Chaoying, the designer, said: "in the world, the recognition of China is also a vibrant country, and China's red world is widely accepted."

Women's wear is yellow flag. Yellow is one of the most important and classic colors in traditional Chinese color. Yellow symbolizes elegance and elegance. It also gives people a yearning for a better life. It also has a deep relationship with intelligence. In yellow wisdom, there is a subtle implication of "learning, innovation and thirst for knowledge".

Ye Chaoying said.

To ensure fit, data collection is very detailed.

Since March 24th this year, Olympic ceremonial equipment has come to the most important part in the whole production process.

There are two kinds of soldiers in the project group. They will go to the Beijing Olympic Organizing Committee and the Chinese sports teams to carry out the first batch of positive volume work to prepare for the final production and production.

Take size, take pictures and try on clothes. Every step is handled by experienced and skilled technician.

After obtaining the size of the shirt and coat, the body shape and posture of the measured body were recorded by photographing three photographs of Cheng Cheng, the north and the sides. After that, more than 60 samples were selected to make the sample clothes to be worn.

Because many Chinese and foreign officials are in different countries, they can not carry out quantitative work. All their clothing type and size settings are based on the size tables submitted by each technical officer. After calculation and analysis, they are converted into production size and version, which ensures the production of a proper fitting.

Etiquette clothing has science and technology content.

After completing the accurate collection of data, Heng Yuan Xiang's affiliate factory uses today's leading production line, and uses many new technologies and new processes to ensure the smooth production of Olympic garments.

In order to further ensure the production quality of ceremonial garments, Heng Yuan Xiang also hired Mr. Liu Zihang, the top domestic craftsman with 59 years of experience in garment design and tailoring, to join in the production of the plate type instruction technology.

Small to a button design, as far as the production line is set up, the project team has tackled one difficulty after another.

In addition, according to the VIK design team of Heng Yuan Xiang, the seemingly simple clothing production process is actually full of technical content, which is based on the scientific research achievements of the Chinese man's human body database.

This database is derived from the investigation and research conducted by Heng Yuan Xiang group and Donghua University for 5 years. Its first application provided a scientific basis for the perfect design and production of Olympic ceremonial equipment, and fully embodies the essence of the "hi tech Olympics".

It is believed that on the day of the opening ceremony of the Olympic Games, when Chinese athletes wear this Olympic dress, they will surely attract 4 billion global attention.