Industry capacity decline 30% - 50%, ten measures to help Chengdu

Industry "winter".

Against the backdrop of the global financial crisis, China's dependence on the US and Europe is relatively high.

Industry is facing serious challenges.

Chengdu as "China"

How to deal with the more than 1500 shoe companies?

Industrial work measures (hereinafter referred to as "measures"), from policy, financing, supporting services, and other aspects to help Chengdu.

Industry is resisting the crisis.

Enterprises, accounting for Sichuan system

80% of the industry.

Due to the tightening of monetary policy, the introduction of new labor contract law and other macro policy changes, as well as the impact of market factors such as rising raw material prices, rising labor costs, and appreciation of the renminbi, impeding exports, the Chengdu system

Industry has encountered some difficulties in production and operation.

Research Report shows that since the second half of this year, the Chinese women's shoes are all

The production capacity dropped by 30% - 50%.

From the end of last year to this year, through the rectification of the market order, Wuhou District has eliminated the 450 "three no" workshop nomadic small businesses without vitality.

It has a high reputation in the domestic market, but the phenomenon of "fragrant flowers outside the walls" has not been well solved. Due to historical reasons, Chengdu

It's not popular in Chengdu's local market, "China said.

Peng Jun, director of industrial operation center of capital city, said that it was concentrated in China.

More than 1500 houses in the capital city park

In the past, most of the products were sold to the international market by OEM.

Although many enterprises have been seeking to build brand shoes after their work, they are able to enter Chengdu's big stores.

Enterprises are few and far between.

The relevant departments of the municipal government will strengthen the matching of local products. By the end of this year, enterprises with brands above the provincial level will be able to enter the major shopping malls in Chengdu to increase their share of the local market.

At that time, the public is expected to see Chengdu in the shopping malls of Chengdu.

Special area.

"Made in Chengdu"

The difficulty of products entering the local market is partly due to the fact that consumers do not have enough awareness of "made in Chengdu". On the other hand, shoe companies need to strengthen communication with shopping malls and supermarkets, and they need coordination and help from the government, "Peng Jun said. At present, Chengdu's local thorny roses, flowers, morning and moon, etc.

Enterprises are already making efforts to enter the high-end market in Chengdu and the whole country.

Liu Ying, assistant director of the industry, said that they now have 400 outlets in the country.

"Our current export and domestic sales ratio is about 6:4."

Liu Ying said that the current economic crisis caused by the international financial crisis has already affected China.

In this case, the relatively stable domestic market is particularly important.

With the original capital, the registered capital of each district (city) County Guarantee Corporation will reach more than 30 million yuan, reaching a financing capacity of 200 million -4 billion yuan.

The economic and Trade Commission of Chengdu will regard the shoemaking industry as a key supporting and supporting industry. In accordance with the relevant policies, it will give technical reform funds, loan interest discount and technological pformation investment subsidies to the key shoe-making enterprises that enter the "one capital two garden", and give priority support to leading enterprises and brand enterprises.

The capital chain is facing enormous pressure. Because the shoe industry in Chengdu is unable to meet the requirements of assets, such as mortgage and guarantee, and lacks effective credit rating agencies, it is very difficult for enterprises to obtain external financing such as bank loans and capital markets.

"Some small and medium sized businesses

The funding gap is only 3 million -500 million, and a loan can save an enterprise.

2, by the end of December, some supporting policies such as employment, social security and enterprises in disaster areas were introduced to help Chengdu shoemaking enterprises tide over difficulties.

3, Wuhou District will hold two Chinese women a year.

4, before the end of March 2009, Chongzhou and Jintang counties will do a good job of supporting services such as pportation, education, medical treatment, entertainment, training and labor market in two parks.

5, by the end of December 2008, we will help enterprises with brands above the provincial level to enter the major shopping malls in Chengdu.

6, before the end of March 2009, we will guide the Chengdu Footwear Association to complete the integration.

7, by the end of December 2008, 10 million yuan will be injected into the Guarantee Corporation of Chongzhou and Jintang counties, and the relevant districts (cities) should match the registered capital of not less than 10 million yuan.

8, the system

9, by the end of December, we will formulate specific measures to promote cooperation between banks and governments, simplify the procedures of enterprise loans, lower the loan threshold and raise the loan quota.

10, learn from Shenzhen's "pool of funds" mode, before the end of December, to guide shoe enterprises to establish mutual insurance and joint guarantee financing mechanism in "one capital and two gardens" respectively, so as to improve the financing ability of shoemaking enterprises.