Jinjiang shoe industry enjoys a reputation for China and is well known all over the world. Shenyang shoes city has been an important market for Jinjiang footwear industry for many years.

Sponsored by the Fujian provincial government, China Council for promoting trade and China Light Industry Association, Quanzhou municipal government, China Leather Association, China leather and footwear industry research institute, the Eleventh China (Jinjiang) International Footwear Expo, hosted by Jinjiang municipal government and Jinjiang footwear industry association, will be held in from April 19 to 22, 2009 at the SM International Convention and Exhibition Center, Jinjiang, China.

At present, 1350 international standard booths have been confirmed, and the momentum of attracting investment is good. It is expected that more than 300 professional buyers from home and abroad will bring huge orders to the shoe fair.

The Organizing Committee and the China Leather Association and China Fashion Color Association jointly organized the "first China Sports City (Jinjiang) sports shoes fashion release campaign". We carried out research, analysis and forecast on the trend of non competitive sports shoes in 2009-2010 years and autumn, and released the popular style, color performance and material quality.

During the shoe Expo, there will be a series of supporting activities: the second shoe culture animation competition, the second sports shoes online creative design competition, the China footwear capital "Ten Outstanding footwear supplier" selection activities, the 2009 footwear industry "skills group competition" and "ten best technology hands" selection, "shoes patent, and I walk together" special activities to protect rights.

Editor in chief: Xu Qiyun