后金融危機(jī)下很多中小企業(yè)在宣傳上更加謹(jǐn)慎，投入一分錢就要見十分錢的效益，所以他們都不約而同轉(zhuǎn)向了網(wǎng)絡(luò)，而網(wǎng)絡(luò)推手的異軍突起給了寒冬中的中小企業(yè)一縷希望的曙光。

After the financial crisis raging around the world, the world economy has been seriously affected.

The economies of different countries have also declined to varying degrees.

Such a century old enterprise is facing bankruptcy dilemma. China's IT giant Lenovo has a historical loss of $226 million, not to mention China's small and medium-sized enterprises.

Small and medium-sized enterprises, like grass in cold winter, are always at risk of being killed.

In the face of the increasingly severe economic crisis, how should SMEs cope with the problem? In order to gain greater returns and remain invincible in the increasingly shrinking and fierce market, this simple and urgent problem is placed in front of countless small and medium-sized enterprises.

Whoever wins the fittest will be the first to break through, or else he will be swallowed up.

Large well-known enterprises often have a high degree of brand awareness and loyalty, occupy a huge market share. When the cold spell of the financial crisis comes, large enterprises can at least have the capital to spend the winter.

But the situation of SMEs is quite different.

Although the products of the enterprise meet the needs of consumers from all aspects, but the same enterprises are too many, the product homogenization is serious, and the consumers choose which brand products are ultimately decided by the marketing strategy of the enterprise.

Therefore, how to improve brand awareness to win the favor of the market has become a problem that SMEs need to solve urgently.

Not every enterprise has capital to become the leader of CCTV. Not all enterprises have enough financial resources to advertise in traditional media, but this does not mean that SMEs lose their opportunities and channels to publicize themselves.

After last year's earthquake, Wang Laoji Hao donated 1 hundred million, and with the help of the power of network pushing hands, created the "blocking Wang Laoji incident" that gathered the eyes of the whole nation. Wang Laoji was thus introduced into the hearts of 1 billion 300 million people by the national righteousness.

Reporters found that news web pages, post bar, website forums, blog, QQ group, chat room, network video have become the seven weapons that network push hands must use.

There are many ways to promote Internet hype. Ultimately, we need to analyze the needs of customers to identify a series of promotion methods.

Despite the "Wong Lo Kat incident", many netizens began to be alert to network information.

But the Internet promoter is not worried about the netizens' vigilance.

The road is one foot high and the devil is tall.

It is a strategy. "Push" is a kind of strategy. It is a matter of catching up with the sensational social events to catch the interest of the audience.

In the cold winter, small and medium-sized enterprises must find a way of marketing that is really suitable for their own situation.

There is no way out for people. The strong appeal of network promoter is the best way for SMEs to achieve low cost and high returns.

Opportunities for small and medium-sized enterprises are also opportunities for network pushing hands.

There is reason to believe that with the help of network push hands, events like "ban Wang Lao Ji" will stimulate the public's attention again and again. One after another, small and medium-sized enterprises will come out of the cold winter to welcome the warm spring.