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How To Carry Out Publicity And Marketing In Jewelry Store

2010/5/8 8:55:00 39

Marketing

1, discount sales promotion.

As online sales can not give people a comprehensive, intuitive impression, and can not be probed, touch and other reasons, coupled with the complexity of distribution costs and payment methods, resulting in the decline in online shopping and ordering enthusiasm.

A larger discount can motivate consumers to try online shopping and make purchase decisions.


 


2 promotional gifts.

The promotion of gifts is a bit of a boost to your popularity; it can encourage people to visit websites regularly to get more preferential information, and can analyze the marketing effect and the reaction of the product itself according to the degree of enthusiasm that consumers receive from the gifts.

But we must be careful not to choose inferior or inferior products as gifts.

This will only backfire.


 


3, supply within a limited time.

"Limited supply" is always tempting to consumers.

It's like a promotion slogan with only 2 days on sale.

But the "limited supply" should be true, otherwise it will lose consumer trust.


 


4, large orders free shipping.

Many shoppers hate shipping fees, which encourages consumers to buy as many points as possible.

Of course, for small online stores, the implementation of this means must carefully calculate their profit margins and formulate a free shipping policy.


 


5, do more links with other online stores.

As the saying goes, there are more than a few friends. There are multiple links and multiple windows on the Internet.

By exchanging shop links, people can form a small network to enhance mutual influence.

Especially when someone is recommended on the front page, you are more likely to follow suit.

And when you are great, others can also pull your blessing.


 


6, pay more attention to other online stores related products sales.

When you can seize every opportunity to publicize, you can look at other people's purchase. If you happen to be selling goods like yours, you can leave a message or send a letter to the other party.

Do it every once in a while to ensure you get good results.


 


7, actively participate in various activities in the mall.

In general, your online shopping mall will continuously launch various marketing activities, but you have to participate more. Oh, maybe you will reduce profits and spend energy, but the effect will be beyond your expectation.

For example, Taobao business alliance is an organization organized by Taobao sellers and approved by Taobao. Its purpose is to promote the communication between sellers and improve jointly.


 


8, make use of propaganda outside the network.

You open a shop on the Internet, do your family know?

Do your classmates, your friends know?

Be sure to tell them for the first time, because you tell 100 people, everyone will tell the information to the familiar person.

You also need to leave messages in groups, or leave messages on school websites.

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