The women's clothing store called "ugly cry", although "ugly", but it from the initial 12 square meters of storefront, to achieve the current four stores, the average daily turnover has nearly $10000. Zhu Luofen, the boss, said that her business in women's clothing was quite different from that of others.

Looking for a pretty girl as a salesperson

Zhu Luofen said that the trend of women's wear changed rapidly, and she was turning magazines every day to improve her sensitivity to clothes. Every night after closing, she asked the four store managers to come together with the salesmen to make a conclusion and discuss how to do better tomorrow.

In this shop, the salesmen are very beautiful. These girls are all specially found by them. They can not only be good fitting models, but also these people are very knowledgeable about the costumes, and can help the guests to match the whole body, so that they are very fond of guests.

In addition, the general clothing store is not available before filling, or three or four times a month. This store stores two goods every Tuesday and six regularly. Wednesday to Sunday, Zhu Luofen will go to the field to purchase goods, she also specially employed two people in the field for her to see goods, choose goods, even if a dress sells well in her shop, she also sells only 40 pieces.

It costs quite a lot to send new messages.

The women's clothing store has been open for nearly 4 years, during which more than 40 thousand member customers have been developed. As long as the new goods arrive at the store, more than 40 thousand messages will be sent out. The cost will be considerable. But because many customers are coming to hear it, some of the better new products will be sold very quickly, and the cost of the SMS will also be well spent.

Zhu Luofen told reporters that before she went to buy goods, she tried every means to get goods from the manufacturers, but they did not necessarily give them. Now these manufacturers are giving her the initiative to deliver, and goods to pay again. The maximum consumption of a single customer in her store has reached 48500 yuan, and a customer who consumes 150 thousand yuan in her store in one month can be recognized by these manufacturers and old customers, which is most satisfying for Zhu Luofen.

Now many people in Wenzhou have asked to join, Zhu Luofen said that she was planning to run a company after years, and make women's clothes shop into an enterprise.