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Take The Road Of New Industry Design &Nbsp; Create A New Brand Of Self Management.

2010/6/5 11:06:00 63

Clothing

During the 2010 Shandong industry university research exhibition held in Shandong Province, in order to speed up the development of industrial design in Shandong Province, the Symposium on the development of industrial design was held in the same period. The 17 cities in charge of the mayor, the principal Committee of the Commission, the directors of the star enterprises such as Su Lang and Haier and the representatives of the relevant universities in and outside the province attended the seminar, and some excellent units and representatives of enterprises made a typical speech.


The symposium is divided into four parts: lecture, discussion, exchange, awarding and presentation. Leaders of Tsinghua University, Zhejiang University and other universities give lectures on accelerating the development of industrial design. Wang Junmin, vice governor of the provincial Party committee and vice governor of the provincial Party committee, closely revolves around the way and structure, giving full play to industrial design in promoting the upgrading and upgrading of industrial structure. enterprise An important speech was made in the important role of independent innovation and product market competitiveness.


Governor Wang Junmin pointed out that this meeting is aimed at studying the measures to speed up the development of the industrial design industry in our province, creating a cooperative entity of industry, University and research, upgrading the level of industrial design, accelerating the development of industrial design, and making new and greater contributions to our province's taking the road of new industrialization and accelerating the creation of Shandong from Shandong to Taiwan. At the meeting, they were also awarded respectively. show long And other excellent enterprises, the sixteenth batch of provincial enterprises' technology centers and the gold medal products Medal of industry, University and Research Association.


Mr. Wu Jianmin, chairman of sulang shares, was invited to participate in the Symposium on industrial design development. He made a typical speech based on concept innovation and strengthening brand strategy, focusing on how to improve the level of industrial design, enhance the ability of independent innovation and product market competition, and explain the successful operation mode of the company from six aspects: strengthening the building of its own brand, improving the network system, emphasizing the introduction of talents, focusing on the construction of enterprise culture, the whole industry chain mode, and promoting brand diversification. Brand operation Experience and experience.


  針對山東是外貿(mào)服裝大省又是傳統(tǒng)服裝加工基地的現(xiàn)狀,舒朗借助政府提供的優(yōu)惠政策及當?shù)刎S富的勞動力資源優(yōu)勢,積極整合各種優(yōu)勢資源專心致志培育自主創(chuàng)新品牌——舒朗,在提高產(chǎn)品研發(fā)水平、提升產(chǎn)品品質(zhì)上下功夫,全方位引進韓日、意大利等國高端低碳新型面料,大力從日本、德國引進具有國際高水平的電腦編織機、縫紉設(shè)備、成衣懸掛系統(tǒng)等先進設(shè)備,大大提高了加工制作的自動化水平及生產(chǎn)效率,還大手筆地積極引進國際專業(yè)設(shè)計人才,聘用韓國、意大利設(shè)計師和工藝師,與國內(nèi)設(shè)計師全力打造舒朗這一民族品牌,同時不斷拓寬國內(nèi)市場,對于南北方市場的市場反饋能力和時裝消費風(fēng)格的把控能力越來越強,并且隨著深圳分公司、武漢分公司、上海分公司等區(qū)域公司的相繼建設(shè),公司逐漸成長為跨越南北方的全國性女裝品牌,為當?shù)亟?jīng)濟發(fā)展 Even China's fashion industry has made positive contributions.

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