Since the first China 500 most valuable brand report was released in 2004, the brand awareness of Chinese enterprises and entrepreneurs has increased year by year in the past 7 years. In the past, only manufacturers realized the value of the brand. Now the media industry, the financial industry and the retail industry are strengthening brand building. The highest value of the selected brands rose from 61 billion 237 million in 2004 to 129 billion 71 million in 2010. The lowest value of the selected brands increased from 500 million in 2004 to 919 million in 2010, and 10 billion of the brands rose from 45 in 2004 to 81 in 2010.

The list of the 500 most valuable brands in China has been selected from 26 related industries, including food and beverage, textile and clothing, media, information technology, household appliances, automobiles, energy and so on. Among them, the food and beverage industry is still the most popular brand industry. A total of 76 brands were selected, accounting for 15.20% of the total number of brands selected. Over the past four years, the food and beverage industry has been ranked the top of the brand industry. This also reflects that the food and beverage industry, which is most closely related to consumers, continues to operate at a higher level. This year's second and third industries are textile and garment industry and media industry respectively. 53 and 46 brands are selected, accounting for 10.60% and 9.20% of the total.