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Ningbo Yinzhou Clothing Enterprises: Get Rid Of The "Three Mountains" Constraint And Strive Forward

2010/10/27 15:12:00 90

Ningbo Yinzhou Clothing Enterprises

  

This year's Fair

Ningbo Yinqi

There is also a lot of worries and worries behind the enthusiasm of exhibitors. Especially the current "three big mountains", such as the continuous rise of cotton prices, appreciation of the renminbi and rising labor costs, have made many exhibitors feel the pressure.

However, export oriented garment processing enterprises are taking the "three big mountains" as an opportunity to speed up.

Industrial pformation

Upgrade step up

Product competitiveness

。


Since the beginning of this year, the cost of garment enterprises has increased and profits have decreased due to the rise in cotton prices.

If Ningbo men's clothing company exported to Australia and the United States increased the price of sportswear by 10%, it is expected that the value of export delivery will increase a lot over the past year. However, the profit of the company has not increased synchronously.

Tu Anguo, general manager of the company, said that the rising export prices were completely digested by the price of raw materials.


The intensified exchange rate war further compresses the profit margins of enterprises.

A business owner who has long been engaged in foreign trade clothing production said that the RMB appreciation has been relatively fast in recent years. It is estimated that the exchange rate may reach 6.5 with the US dollar before the end of the year.

Although the company has many orders, it is not easy to take orders.

Affected by exchange rate fluctuations, business output has increased this year, but profits have declined.


There are internal worries besides foreign aggression.

The change of employment situation also makes the development of garment enterprises face severe pressure.

The wage increase is 30%, but it still can not attract the technical workers.

Zhong Qiuxiang, general manager of the company, is puzzled by the current labor market.

Sun Shuqin, general manager of Dan Ke Yun sweater company, said that it would be difficult for sweaters to make sweaters. This year, there were 200 job vacancy in her company.

The rise in labor wages, coupled with the loss of labor force, directly restricts the production capacity of local garment enterprises, and drives the enterprises to an awkward situation that they dare not answer.


The only way for enterprises to choose orders is to pick up orders with high added value, but in this respect, the foundry factories have no choice.

"In Ningbo, there are as many as thousands of productive clothing enterprises, and there is a lot of capacity for them. You don't take orders.

Zhong Qiuxiang said.


Pressure has forced the pformation and upgrading of garment enterprises, from low processing fees to high value-added brand, design, marketing and other "light" links.


The pfer of production plants is the common choice of large garment enterprises.

YOUNGOR group has pferred part of the garment production base to Chongqing, and pferred the textile production base to Kashi, Akesu and Yunnan Xishuangbanna in Xinjiang. The Lords group pferred part of the garment production line to Hubei Zigui.


In the pfer of factories, YOUNGOR also took the initiative to develop upstream industry chain, seeking new textile materials instead of traditional cotton.

Hemp technology is a representative of YOUNGOR extending to the upstream industry.

YOUNGOR Group official said: in the European and American markets, hemp products are two times the price of cotton products, while the annual demand increases by 30%.

At present, YOUNGOR has mastered all the core technologies of hemp production line, and has opened a hemp store in Beijing and Ningbo.

Recently, YOUNGOR moved the Han Ma Shi family life hall to Italy, and introduced the latest scientific and technological achievements of Chinese hemp fiber industrialization through the way of brand presentation.


This year, Kang Nan clothing company has hired Australia and Italy's "foreign design", set up clothing research and design center, to help customers design clothing.

At the service fair, the western style children's dress designed by Kangnan was foreign merchants.

Zhang Guoping, chairman of the company, said that design is more profitable than production, and it can digest the cost pressure caused by the rising price of raw materials.


Personalized sweater making is the biggest feature of Dan Yun company, but it has also become a "stumbling block" that hinders the mass production of enterprises.

In order to resolve the contradiction between personalization and mass production, this year, the company continued to increase its input in information technology, improved the production efficiency by using computer plate making technology, and also resolved the impact of insufficient labor.


This is the direction for future development of men's clothing company. "This year, the company has won the mainland's general agency of the Hongkong women's wear brand T&W. It's our next goal to use foreign trade to make brand clothing." Tu Guo said that the first T&W brand store has landed in Zhoushan, and the second stores will be landing at Ningbo's East Gate store in Ningbo at the end of the year.

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