Facing the virtual competitor of online shopping, the traditional agent and franchising method of clothing distributors is being impacted. It is urgent to find a way to break through the pformation. Recently, sponsored by the Hangzhou municipal government, China International Silk Fair and women's Wear Exhibition Organizing Committee, the "2010 China clothing dealer Innovation Forum", hosted by China apparel network (efu.com.cn) and China Fashion dealer service center, was held in Hangzhou.

The conference adopted three themes: keynote speech, Summit Forum and interactive communication.