Shoe Enterprises Develop And Pform To Realize The International Road Of "Home Entrance"
"Many
brand
The operation idea of international "has been a great number of stone lion brands
enterprise
Collective slogan, but does "internationalization" have to be "fragrant outside the wall"?
business
Logic can be placed in the present and can be used as a question mark.
Simply sell products abroad or choose different optimality under the international perspective.
Resources
Integration may be the essential difference between a high level international operation and a low level international operator. Some experts have pointed out that the real international operation should be the organizer of the value chain.
Harvard Business School has a classic case. It is worth learning from Shishi brand. A Hongkong clothing company called "global think Jie" is headquartered in Hongkong, Kowloon. But this down garment enterprise integrates the global system. It quickly combines Malaysia's rubber, European design, Chinese labor and Korean fabric into the best quality inspection and the cheapest price, and then sells the products to the world with the most suitable distribution network, and internationalize at the "home gate".
Looking at the industry, China's local sports giant Lining has been adhering to this brand idea.
The survey shows that "Lining" is trying to use many resources of internationalization for himself, and the direct goal of its international operation is not the European and American markets. It is the domestic market. The big brand "Shanshan" Western-style clothing in Zhejiang has already been at the forefront of the Chinese industry. But the main market of Chinese fir is in China. Many overseas shoppers have found that the Chinese made sports shoes sold in supermarkets in Europe and America are cheaper than those in the Chinese mainland.
The same shoe production costs are the same, from the entire distribution system to the retail shop system, including the tax system is more complex, the cost is relatively high, so the final accumulation of goods prices also rise.
China has become an important force in the world economy.
In the international perspective, it is already internationalized to do well in the Chinese market with multinational corporations.
- Related reading
- Collocation | Long Sleeved Jacket + Short Jacket Is The Most Suitable Way To Wear In Late Summer And Early Autumn.
- Business School | Which Brand Is Better To Join Fashion Women's Clothing? Dan BIU Gives You Experience.
- Popular this season | 2019 Fashion Trend Of Women's Wear In Autumn And Winter.
- Management treasure | How To Sell Clothes? How Do You Sell The Clothes? Customers Should Try These 5 Tips To Let The Customers Deal Immediately.
- Business School | What Are The Fashionable Women's Clothing Brands In China?
- Collocation | Guangzhou Guming: What Is The Trousers That Are Thick And Short?
- Fashion brand | Preview Of Skechers X One Piece 2019 Shoes And Clothing Series
- Fashion brand | Mei Chao NOAH New 100% Recycled Cotton Fabric T-Shirt Series Shelves For Sale
- Popular this season | 2019 The Trend Of Women's Wear In Autumn And Winter Is Green.
- Management treasure | How To Use The Effect Of Light And Shadow To Carry Out The Display Of Clothing Shops?
- The 2011 Fashion Graduation Design Exhibition And Design Competition Is Held.
- Interpretation Of Lining'S Major Player: Does The Strategy Have The Same Resistance?
- The Prospect Of Social Business Is Considerable. B2C Website Is Hard To Display.
- TOP7, A Fashion Designer In Fashion Industry
- India Government May Increase Export Limit For Cotton
- Fashion Brand Kang Jin Young Hits The Korean Wave Whirlwind Sweeps Shanghai.
- Zhou Haijiang: Problems Of Clothing Enterprises Turn From Export Problems To Anti Inflation
- T-Shirt, War Within Three Kingdoms Fight, Fight Against The Tide, Lose Money In Marketing, Make Money.
- American Apparel Is Tested By Cash Flow
- Hongda Clothing: Good For Middle Reaches Enterprises