Guangzhou shopping malls Mid Autumn Festival Promotion

There will be another two days to celebrate the mid autumn National Day golden week. Reporter survey found that Guangzhou A number of shopping malls have already prepared a lot of promotional activities ahead of schedule, while shopping centres such as good Plaza and Taigu Hui are playing cultural cards hoping to attract more consumers.

The new 30 percent off is the bottom line?

Reporters yesterday visited the city found that in order to stimulate the consumption of Mid Autumn Festival, many brands and businesses have launched a new era of preferential treatment, and even the whole autumn and winter market collective "ahead of the run." some Lane Bryant Shopping guide told reporters that the pre sale brand autumn sale discount time was much earlier than before, and the discount rate was half higher than in previous years.

"Guangzhou's autumn sales are very short, and this year's Mid Autumn Festival and national day are linked together, so there is a chance of promotion. Therefore, this year's promotion ahead of the double festival is also for the purpose of taking the volume and returning the funds as soon as possible." A brand clothing salesperson told reporters, "the general new clothing 30 percent off is the bottom line, if it is lower, it will be hard for the brand to make money." And those 70 percent off promotions are old goods, some of which are a few years ago, if consumers want to pick them. Brand clothing We must look carefully at the quality.

Businessmen also play culture cards.

During the Mid Autumn Festival, businessmen in Guangzhou are not only promoting sales, but also starting to concentrate on playing cultural cards.

Starting tomorrow, the third Guangzhou three annual exhibition venue will be launched and 14 artworks will be unveiled simultaneously. And Tai Koo Hui invites professional music teams to host a music festival tomorrow -10 7. During the period from October 1st to October 7th, consumers spent a certain amount of money on the electronic money in Tai Koo Hui shopping mall, that is, they had the opportunity to exchange gifts.

For the promotion of businesses and cultural wars, Huang Wenjie, executive director of Guangdong provincial Circulation Industry Association, said that since the three quarter of this year, Guangzhou's business has been affected by the overall economic downturn, and sales have declined. Today, there is only one quarter left from the end of the year. The retail market in the second half has no obvious signs of warming.