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French Fashion Brand Langwen LANVIN Brand History

2012/9/27 11:53:00 40

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Brand Langwen LANVIN brand history


Jeanne Lanvin was born in Paris in 1867.

In 1889, she opened the first LANVIN in Paris St-Honore market.

clothing

Workshop, and started LANVIN brand, four years later, more than rue Boissy d 'Anglas set up its first specialized shop.

In 1897, the birth of Jeanne Lanvin's daughter Marguerite, inspired her strong maternal love in her heart, and began to design for her daughter.

Children's wear

And put it into practice.

After the launch, the first cry made a surprise success. The first fashion house specially designed for young girls was born in the hands of Jeanne Lanvin.

In 1909, Jeanne joined the sartorius Association and began to develop its own fashion business.


"She sewed to dazzle her daughter, and in so doing she doing" (this is to surprise her daughter, but I was surprised to see the whole world.

The writer Louise de Vilmorin described Jeanne's love for her daughter.

Jeanne Lanvin loves her daughter Marguerite very much. This strong motherly love is also the source of her inspiration.


In 1885, she opened her first workshop in a small room on the top floor of the St-Honore market. After four years, she set up her first specialized shop in rue Boissyd 'Anglas.

Without the intimate relationship with her daughter, Jeanne Lanvin may still be a nameless native place.

Hat

Designer

。


After giving birth to her daughter Marguerite, Jeanne began to make clothes for her daughter's doll.


After a small test, she made many elaborate daughters for herself.

Clothes & Accessories

。

She tried to put those clothes on the market and became popular. Customers at the hat shop asked her to design clothes.


In 1909, Jeanne joined the sartorius Association and began to develop its own fashion business.

Jeanne is very fond of her daughter Marguerite (French is "Daisy"), from her work schedule has been visible.

For example, when she decorated furniture in 1920 and made perfume seven years later, she chose Daisy as the keynote.

The golden symbol symbolizes Jeanne and her daughter's costumes for the dance.

In 1954, the gold logo was officially designated as the trademark of Lanvin.


In 20s, Lanvin employs one thousand and two hundred employees, has three buildings in Paris, and set up seven branches in France and around the world.


In addition, the company opened a dyeing factory in Nanterre in the outskirts of Paris, where Jeanne has enjoyed the murals of Fra Angelico, and is deeply infected by its style, thus creating the famous Lanvin blue.

At the same time, Jeanne also worked with Armand Albert Rateau (1882 - 1938) to create Lanvin decoration.

Rateau has designed furniture furnishings for 15 rue du Faubourg St-Honore boutiques, indoor furnishings in the rue Barbet-de-Jouy residence, and elegant black and black balls on the Arpege perfume bottles for Jeanne, which fully demonstrates the unique mind of other trees.

His works are still on display at the Paris Museum of decorative arts.


Seventy-five years later, Jeanne Lanvin was founded.

Men's wear

The Ministry of design is committed to the luxurious lifestyle she pursues.

Jeanne, with her unique design style, fully demonstrates the beauty and elegance of fashion, as well as her meticulous demands on the details, making her one of the most influential figures in the twentieth Century fashion history.


In 1936, Jeanne won the French top honours Legiond "honeur", which was awarded by Sacha Guitry, a filmmaker.

Today, the French company, famous for its Jeanne Lanvin brand, has established more than 65 stores in the world, and continues to follow the tradition of making Jeanne costumes, giving customers a distinctive style.

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