Home >
The Domestic Clothing Industry Stock Is Enough To Sell For 3 Years At The Top Of The Semir.
Hong Wei, P, < a href= "//m.pmae.cn/news/index_c.asp" > Semir < /a > Senior Executive Zheng admitted that this year's a href= "//m.pmae.cn/news/index_c.asp" > clothing industry inventory < /a > is indeed more serious than before. However, he immediately stated that the company's inventory reflected in the reports of the listed clothing industry companies can be divided into two parts: < a href= "//m.pmae.cn/news/index_c.asp" > season products < /a > and < a href= "//m.pmae.cn/news/index_c.asp" > for sale < /a > ready for sale products. The over season products occupy only a "small proportion" in the clothing enterprises' stock, while the ready for sale products are mostly seasonal clothing, there is no sales problem, and there will be no backlog. The product for sale is not the burden of the enterprise, but the product that the enterprise must realize its normal profit. < /p >
< p > in analyzing the reasons for the increasing inventory of clothing industry, Zheng Hongwei considered that "the spanformation of the garment industry development mode" and "the upgrading and subdivision of consumer consumption" are the two major reasons for the recent increase in the inventory of garment enterprises. < /p >
< p > the traditional "consumption driven growth mode" is the development mode of goods distribution and shop opening when demand exceeds supply, because the competition of garment industry is increasingly fierce and challenged. The inertia of traditional mode is bound to lead enterprises to increase their inventory in a period of time, and enterprises need to clean up inventory for a period of time. < /p >
< p > the reality of "consumer consumption upgrading and segmentation" requires garment enterprises to take the lead in the market segmentation and meet the increasingly personalized needs of consumers in their niche market. The existing popular products will inevitably produce some "backlog" in the segmented consumer market. < /p >
< p > Zheng Hongwei also predicted that the future clothing industry will experience: product De stocking and enterprise "de Stocking". < /p >
< p > three quarterly report shows that as of the end of September, Semir stock was 1 billion 439 million yuan, an increase of 31.28% over the beginning of the year. Zheng Hongwei said that the inventory will be basically solved by the end of this year and will be completely solved next year. The apparel industry and garment enterprises will have a new stage of development after the products are gone. < /p >
< p > the "de Stocking" of enterprises is the industry reorganization of "small enterprises withdrawing and big enterprises developing better". Take Semir as an example, Semir has a sales volume of 100-150 billion a year in the casual wear market, compared with 600 billion of the overall market of casual wear, "Semir has great room for development". And the process of finding a bigger market share by the leading enterprises of clothing industry represented by Semir will inevitably accompany some small and medium-sized enterprises' "depart". < /p >
Qiu Guang, chairman of the company, also briefed reporters on the development of Semir, introducing the development of Semir's "Balabala Barbara" children's clothing brand in the "blue ocean" children's clothing market. Qiu Guang and Semir said that in 2012 this year, the industry will be designated as Semir's "spanformational spanformation year". < /p >
< p > to the "brand development strategy of Semir", Zheng Hongwei said that Semir will adhere to the first tier cities direct camp, and the two or three line cities join the main shop mode. When it comes to the pricing of Semir relative to the populace in a big city like Shanghai, Zheng Hongwei laughs and answers, "even if there are super tier cities like Shanghai, there are three, four or even four places", where there is a market for Semir. < /p >
< p > in analyzing the reasons for the increasing inventory of clothing industry, Zheng Hongwei considered that "the spanformation of the garment industry development mode" and "the upgrading and subdivision of consumer consumption" are the two major reasons for the recent increase in the inventory of garment enterprises. < /p >
< p > the traditional "consumption driven growth mode" is the development mode of goods distribution and shop opening when demand exceeds supply, because the competition of garment industry is increasingly fierce and challenged. The inertia of traditional mode is bound to lead enterprises to increase their inventory in a period of time, and enterprises need to clean up inventory for a period of time. < /p >
< p > the reality of "consumer consumption upgrading and segmentation" requires garment enterprises to take the lead in the market segmentation and meet the increasingly personalized needs of consumers in their niche market. The existing popular products will inevitably produce some "backlog" in the segmented consumer market. < /p >
< p > Zheng Hongwei also predicted that the future clothing industry will experience: product De stocking and enterprise "de Stocking". < /p >
< p > three quarterly report shows that as of the end of September, Semir stock was 1 billion 439 million yuan, an increase of 31.28% over the beginning of the year. Zheng Hongwei said that the inventory will be basically solved by the end of this year and will be completely solved next year. The apparel industry and garment enterprises will have a new stage of development after the products are gone. < /p >
< p > the "de Stocking" of enterprises is the industry reorganization of "small enterprises withdrawing and big enterprises developing better". Take Semir as an example, Semir has a sales volume of 100-150 billion a year in the casual wear market, compared with 600 billion of the overall market of casual wear, "Semir has great room for development". And the process of finding a bigger market share by the leading enterprises of clothing industry represented by Semir will inevitably accompany some small and medium-sized enterprises' "depart". < /p >
Qiu Guang, chairman of the company, also briefed reporters on the development of Semir, introducing the development of Semir's "Balabala Barbara" children's clothing brand in the "blue ocean" children's clothing market. Qiu Guang and Semir said that in 2012 this year, the industry will be designated as Semir's "spanformational spanformation year". < /p >
< p > to the "brand development strategy of Semir", Zheng Hongwei said that Semir will adhere to the first tier cities direct camp, and the two or three line cities join the main shop mode. When it comes to the pricing of Semir relative to the populace in a big city like Shanghai, Zheng Hongwei laughs and answers, "even if there are super tier cities like Shanghai, there are three, four or even four places", where there is a market for Semir. < /p >
- Related reading
Fierce Competition In The International Arena, Creativity And Design Become The Driving Force For Enterprise Pformation.
|
2012/12/9 18:27:00
34
Organic Cotton Clothing Is Popular In Europe And America. The Domestic Market Starts Late And The Output Is Low.
|
2012/12/9 18:22:00
27
2013 Textile And Garment Industry Tends To Be Dull And Future Growth Depends On Characteristics.
|
2012/12/9 18:17:00
29
- Fashion posters | VOGUE俄國(guó)8月刊混搭與層次
- City Express | The Number Of Registered Trademarks In Wenzhou Amounted To 132740 &Nbsp, Ranking First In Zhejiang.
- Exhibition video | 2010 Garment Industry Summit Two
- Local hotspot | Dongguan Will Open "Financial Supermarket" To Help Enterprises Finance.
- Exhibition highlights | Review: Fashion Show ESMOD- Beijing
- Information Release of Exhibition | China Textile Surface Accessories And Yarn Industry "Canton Fair"
- News Republic | Marvel: Indonesian 11 Year Old Fashion Designer
- Shoe Express | The Shoe Industry Is Launching Fair And Fair Employee Selection.
- Finance and economics topics | Tommy Hill Fed Vigorously Into The Chinese Market
- Recommended topics | The Performance Of Corporate Social Responsibility Is The Basis For Measuring The Brand Quality Of An Enterprise.
- Fierce Competition In The International Arena, Creativity And Design Become The Driving Force For Enterprise Pformation.
- Organic Cotton Clothing Is Popular In Europe And America. The Domestic Market Starts Late And The Output Is Low.
- 2013 Textile And Garment Industry Tends To Be Dull And Future Growth Depends On Characteristics.
- Micro Clothing Enterprises To Reduce Their Orders And Find A Way Out Under Great Pressure
- China'S Garment Enterprises Need To Be Cautious To Reduce Risks.
- 時(shí)尚創(chuàng)意城在深圳建成 見證服裝產(chǎn)業(yè)的笑與淚
- Knitting Enterprises Are Not Short Of Selling Points, Lack Of Individuality And Brand Building.
- Wenzhou Menswear Has Become A Strong Industrial Cluster, And Its Manufacturing Level Ranks First.
- 透氣毛織衫給你清爽通透貼身體驗(yàn)
- 羽絨服如何搭配甜美范兒