< p > according to HSBC, the average price of LV (Louis Vuitton) in Japan increased by 12% last month.

At the beginning of this year, the company gained similar growth in the sales of non a target= "_blank" href= "//m.pmae.cn/" > leather "/a" handbags in most of its main markets.

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P, a HSBC analyst, wrote in a customer statement that the price of handbags such as Speedy and NeverFull in Paris has increased by 10% in the euro area.

LV's price in the UK and US markets has increased by at least 10%, while the Asian market, including China, Hongkong, Taiwan and Singapore, has increased by 5% to 10%.

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Bernard Arnaud, chairman and chief executive officer of LVMH group, the parent company of P, said the strong exchange rate between the euro and some currencies could lead to higher charges for LVMH.

The company said LV's price growth in Japan is the biggest growth in the brand ever since, to offset the impact of the weakening yen on sales.

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< p > "in addition to protecting profits, the promotion of prices must be visible. In our view, this is a way to speed up LV's repositioning of more leather."

The analyst said.

This decision may have an impact on the number of sales items, although it is the right thing to do for the long-term development of brand equity.

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< p > LV's sales in 2013 may increase by 6%, while sales may drop by 2% to 3%.

He assumes a high single digit average price increase, which includes the price of most leather bags.

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